Agency Elite Awards Winners 2014

 PR News celebrated the winners and honorable mentions of its 2014 PR Agency Elite Awards at New York City’s Grand Hyatt on October 10, 2014. The Agency Elite Awards recognizes the top PR agencies by practice area in the past year.

The event also honored PR News’ Digital PR Awards, which honored organizations that made great strides in the realm of digital communications.

2014 PR Agency Elite –
Winners and Honorable Mentions

Advocacy

MassMedia Corporate Communications - Nevada Partnership for Homeless YouthWinner: MassMedia Corporate Communications - Nevada Partnership for Homeless Youth

Honorable Mentions:

  • Chandler Chicco Agency
  • JPA Health Communications – Rooted in Advocacy Relations
  • Lazar Partners/Insulet Corporation
  • TogoRun - Blazing More Trails, Bringing New Hope
  • Powell Tate for the National Women’s Law Center - This is Personal

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Agency Awe Professional

Paul Massey, Weber ShandwickCo-Winner: Kathleen Henson, Henson ConsultingCo-Winner: Kathleen Henson, Henson Consulting
Co-Winner: Paul Massey, Weber Shandwick

Honorable Mentions:

  • Leslie Campisi, Hotwire Communications
  • Nelson Fernandez, APCO Worldwide
  • Michael Kempner, MWW
  • Gloria Janata, TogoRun
  • Alex Membrillo, Cardinal Web Solutions
  • Kristen Tully, Marina Maher Communications

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Best Education & Training

Eastwick - 2013 GAP Year Initiative Winner: Eastwick - 2013 GAP Year Initiative

Honorable Mentions:

  • Cone Communications - Best-in-Class Community Manager Immersion Program
  • Phillips & Company - Leadership Academy
  • Ruder Finn - Executive Training Program

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Branding

Nebo - Nebo Launches Choose ATL Campaign and Inspires 30 Million UsersWinner: Nebo - Nebo Launches Choose ATL Campaign and Inspires 30 Million Users

Honorable Mention:

  • Kentico CMS - Brand Awareness

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Business to Business

Business to Business_Hirsch Bedner AssociatesWinner: Hirsch Bedner Associates (HBA) - Murphy O'Brien Public Relations

Honorable Mentions:

  • 5W Public Relations - Digital Ocean
  • LFPR - Sage North America_Thought Leadership Program
  • Makovsky - Crystal & Company
  • Walker Sands Communications

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Cause Marketing

CauseCSR_Cone CommunicationsWinner: Cone Communications - Designing for Social, Brand and Business Return

Honorable Mentions:

  • Havas PR North America
  • Nebo - Eames House 250

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Community Relations

Community Relations _Marina Maher CommunicationsWinner: Marina Maher Communications

Honorable Mention:

  • MassMedia Corporate Communications - Healthcare Partners

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Community Relations / Volunteer Programs

Community RelationsVolunteer Programs_Weber ShandwickWinner: Weber Shandwick - Impact Project

Honorable Mentions:

  • MassMedia Corporate Communications
  • Waggener Edstrom Communications - WE Community Involvement

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Consumer Marketing

Consumer Marketing_Zeno GroupWinner: Zeno Group - Kia Reveals “The Truth” in Super Bowl XLVIII

Honorable Mentions:

  • Lightspeed PR
  • MWW - Making MWW Matter More

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Content Marketing

Content Marketing_Idea GroveWinner: Idea Grove

Honorable Mention:

  • Lazar Partners/Insulet Corporation

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Crisis Management

Crisis Management_MassMedia Corporate CommunicationsWinner: MassMedia Corporate Communications - Nevada Health CO-OP

Honorable Mentions:

  • 451 Marketing - FORUM Bar and Restaurant
  • MWW Group - Changing the Conversation through Crisis Communication

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Digital/Social Media

DigitalSocial Media_Finn Partners DigitalWinner: Finn Partners Digital

Honorable Mentions:

  • 360i Influencer Marketing
  • 5W Public Relations - IMUSA
  • Alpaytac - Euro-Pro Social Media
  • Geben Communication
  • The Horn Group
  • Lewis PR – An Inside Look at PR, Digital Marketing and the Communications Industry
  • rbb Public Relations' Digital Park - Student Advisor
  • The Yankee Candle Company - America's Most "Liked" Candle

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Integrated Communications

Waggener Edstrom CommunicationsIntegrated Communications_MGSCOMM Co-Winner: MGSCOMM - MilkPEP
Co-Winner: Waggener Edstrom Communications

Honorable Mentions:

  • Eastwick - Unify
  • The Horn Group
  • PACO - Gift of Hope, Héroes y Heroínas por la Esperanza
  • rbb Public Relations' Digital Park - Student Advisor: Taking The Scholarship Advisor App From Unknown To Top Five

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Internal Communications

Internal Communications_Waggener Edstrom Ignites Employee Engagement and CommunicationWinner: Waggener Edstrom Ignites Employee Engagement and Communication

Honorable Mention:

  • Havas PR North America

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Marketing to Latinos

Marketing to Latinos_5W PRWinner: 5W Public Relations - IMUSA

Honorable Mentions:

  • FORMULATIN - Vive Cultura with Nestlé
  • PACO - BCBS 'Asegura tu Salud' Be Covered IL and TX
  • rbb Public Relations - Feld Entertainment

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Marketing to Women

Marketing to WomenWinner: 5W Public Relations - Rowenta Beauty

Honorable Mentions:

  • 451 Marketing - Mom Meet Mom Launch Campaign
  • The Bromley Group - Curvy Couture Lingerie: Innovating Your Curves
  • Nebo - LiviRae Lingerie Engages & Inspires Women
  • Powell Tate for the National Women’s Law Center - This is Personal

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Media Relations

Media Relations_Miller PRWinner: Miller PR - Launch of LA KISS Arena Football Team

Honorable Mentions:

  • BackBay Communications
  • The Hoffman Agency and Nautilus Inc.
  • Lippe Taylor - FaceCake Virtually Makes Over The Media
  • Murphy O'Brien Public Relations
  • Neff Associates - Chink's Steaks Rebrands Joe's Steaks & Soda Shop
  • Peppercomm
  • Strauss Media Strategies, Inc. - Best Buy Holiday
  • Tanis Communications

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Multicultural Marketing

Multicultural Marketing_PACOWinner: PACO- ComEd, Smart Ideas for Your Home

Honorable Mentions:

  • Takis Airdrop - Elemento L2
  • PACO - ComEd, Fridge and Freezer Recycling Program
  • Precise Communications - Coca-Cola Inspires African-American Consumers to Pay It Forward For Black History Month

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Nonprofit/Association

NonprofitAssociation_Noreen Heron AssociatesWinner: Noreen Heron & Associates - Fellowship for the Performing Arts, Cystic Fibrosis Foundation & Troops First Foundation

Honorable Mentions:

  • Rock Orange - AARP: Life Reimagined
  • C.Fox Communications
  • Cone Communications Leverages Cause Legacy to Help Nonprofits Drive Greater Social Impact
  • Eastwick - D-Rev: Design for Impact
  • The Horn Group
  • PRR, Inc.
  • Weber Shandwick on behalf of the Ad Council - TEACH
  • Weber Shandwick and Join My Village

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Product Launch

Product Launch_DiffusionWinner: Diffusion

Honorable Mentions:

  • 5W Public Relations - Cold-EEZE Cold Remedy Products
  • Alpaytac
  • Formula PR - Schlage Touchscreen Deadbolt
  • MGSCOMM - Olives from Spain
  • Rock Orange - Gloria Estefan
  • ShopPR
  • The Yankee Candle Company - Bringing Home the Bacon

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Promotion of Firm

2013_Digital-PR-Awards_Most-Engaged-Brand_Catalyst,-an-IMG-Consulting-CompanyWinner: MWW - Making MWW Matter More

Honorable Mentions:

  • Cone Communications - Fueling CSR Thought Leadership Through Strategic Insights
  • Makovsky
  • March Communications
  • ReviveHealth - Practice What You Preach: ROI Through Targeted Outreach

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Public Affairs

Public Affairs_APCO WorldwideWinner: APCO Worldwide

Honorable Mentions:

  • Davies Public Affairs
  • Resolute Consulting - Traffic Safety Coalition Ohio

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Publicity

Publicity_Henson ConsultingWinner: Henson Consulting - Crystal Light Liquid: Words With Friends

Honorable Mention:

  • Rock Orange - Thalia

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Reputation Management

Reputation Management_MWW GroupWinner: MWW - Making MWW Matter More

Honorable Mentions:

  • MassMedia Corporate Communications - Goettl Good Guys Air Conditioning
  • ShopPR

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