Archive: April 2013

In 2012, for the first time ever, LRF integrated social media into the program at the Forum, tapping the expertise of one of the Foundation’s Scientific Advisory Board members and leading lymphoma experts to conduct a Twitter chat.

With the demand for data scientists high, PR pros must think about how to leverage Big Data.

Jay-Z responded to the criticism through the medium that best suited him and took control of the situation following his trip to Cuba.

In this preview of the free webinar, “Meaningful Metrics – Understanding Engagement, Influence and Reach,” Dr. Jim Macnamara

With the general economy on the upswing PR pros have reason to be hopeful about the future.

For consumers of media worldwide, online usage now exceeds offline media consumption.

The questions could be a guidepost for PR managers (and job candidates) on how to drive more efficiency for communications.

A new study reveals the true power of videos in reaching audiences through social media. But to realize that power, solid video production values must be adhered to.

Poll loading… Please enable javascript. The use of Vine will be discussed at PR News Big 3 Conference, which will focus on Twitter, Facebook and Pinterest.

What should former Congressman Anthony Weiner do for his political comeback, now that he has done The New York Times Magazine?