A new PR News survey, "Communications in an Age of Transparency," finds that while some say their employee communications are "excellent," many see room for improvement.
Archive: July 2010
Message Control: Changing the PR-Journalist Dynamic
July 12th, 2010 by PRNEWSGone are the days of formality. Now, the relationship between reporter and corporation requires frequency and transparency.
Voice & Choice Initiatives Drive Optimal Employee/CSR Buy-In
July 12th, 2010 by PRNEWSEmployees are crucially important stakeholders in all CSR initiatives, and giving them a voice in their development is a sure way to get them involved from inception through execution.
Student Communications Agencies Groom Entry-Level Applicants
July 8th, 2010 by Lee BushBy encouraging the establishment of student-run PR agencies, communications pros can help foster qualified, well-rounded candidates for the profession.
The Four Most Important Uses of Social Media for B2B
July 1st, 2010 by Claire ButkusCareful tracking of social networks enables you to get feedback on your products, find out how your competition is perceived, and learn exactly which issues and challenges your customers and potential customers are most concerned about.