Archive: October 2003

Money may not grow on trees, but PR advice sure does. A slew of titles focusing on PR and communications hit the bookstores recently, with enough (communications) bullet points to make Al Capone wince. It’s… Continued

The California recall election brought to mind a recent movie, but Arnold Schwarzenegger wasn’t a cast member. The movie is “A Perfect Storm” and Arnold’s election — everyone calls him Arnold in California — occurred… Continued

While PR and advertising typically sit on opposite sides of the fence, it’s also true that PR professionals sometimes help ad agencies broadcast their success stories. Although advertisers have taken it on the chin the… Continued

OAG Worldwide 3025 Highland Mark Way, Suite 200 Downers Grove, Ill. 60515 630.515.3206 http://www.frequentflyer.oag.com The Wind-Up While daily newspapers and the newsweeklies have in recent years incorporated business travel as a regular part of their… Continued

It’s a mantra one hears from most reporters covering consumer magazine publishing and Lisa Granatstein, general editor at Mediaweek, is no exception. “There’s never a dull moment in this business, well maybe one or two,… Continued

First comes committing to cause-related marketing — easier said than done when you consider the competition for corporate fundraising can be fierce and that the charity close to the CEO’s heart doesn’t necessarily get the… Continued

In the Oct. 6 “Blueprint” it was incorrect to state that Jim Strickland had landed local TV appearances for author James Calder, a San Francisco-based client. The Oct. 20 “Blueprint” misidentified Matthew Lloyd from Text… Continued

Reports last week that a customer at a Popeyes chicken in Baltimore bit into his three-piece combo and found — a deep-fried mouse. The mouse was between the chicken skin and the meat of the… Continued

Bacon’s Information, which provides media research and analysis for communications execs, recently relaunched its Express Media Monitoring Service. The Express service, which delivers coverage to clients the day it runs in the media, covers 175… Continued

Golin/Harris International has launched a new Nanoscience Public Affairs Practice to help clients in the emerging nanoscience and nanotechnologies markets.