PR 21, the sister company to Edelman PR Worldwide with offices in Chicago, New York and San Francisco, has opened new digs in St. Paul, Minn. According to founder and CEO Will Sullivan, the agency… Continued
Archive: December 1999
Measurement Inches Forward
December 20th, 1999 by PRNEWSThe Institute for Public Relations has issued a third guidebook geared toward establishing industry-wide measurement standards. The publication,"Guidelines for Measuring Relationships in Public Relations," offers recommendations based on research by Linda Childers Hon [University of… Continued
How the Web was Won
December 20th, 1999 by PRNEWSYou know a medium has "arrived" when it’s amassed its own entourage of trade association awards gigs. Last week the Web Marketing Association announced the winners of its third annual WebAwards for corporate Web sites,… Continued
Waiting for the ball (or shoe) to drop.
December 20th, 1999 by PRNEWSThe countdown has begun – not for the New Year to begin, but rather for the Y2K hype to end already. But for those PR NEWS readers who just can’t get enough of the big… Continued
The People Page
December 20th, 1999 by PRNEWSCorporate Moves Kimberly-Clark promotes Tina S. Barry to senior VP corporate communications, from VP. Coors Brewing Co. names Patricia Healey VP of corporate communications. Her experience includes positions with shopping center developer Westfield Corp., and… Continued
Diversity Goes Digital
December 20th, 1999 by PRNEWSDiversity initiatives are no longer a moral imperative; they are critical strategies for corporations hoping to woo employees, customers, investors, business partners and favorable media coverage. A study released last week by the Diversity Best… Continued
Red Tape Stops Online Banking
December 20th, 1999 by PRNEWSThe Internet is a convenient place until bureaucracy gums it up. One in five users hoping to establish an online bank account abandoned their efforts because the sign-up procedure was too complicated, reports a study… Continued
Web PR is Green PR
December 20th, 1999 by PRNEWSAside from the cost savings, there’s another reason to put press releases on the Web. The Internet is environmentally friendly. If online communications continues at its present rate, the Web could save 2.7 million tons… Continued
Are Gifts Wasted on the Media?
December 20th, 1999 by PRNEWSWhen it comes to promotional tchotchkes, every season is a season of giving. The PR industry spends $1 billion annually on "wearable" giveaways alone, typically T-shirts, hats and jackets, according to Angela West, a spokesperson… Continued
Wired Investors Wanna Know
December 13th, 1999 by PRNEWSPlugged-in investors check their stocks more often than those without Web access, according to a survey by CBS.Marketwatch. Among those with Internet access, nearly half (45%) check the value of their investments a few times… Continued