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SPEAKER PRESENTATIONS

The Wake-Up Call: The New Social Landscape-and Your Role in It
Monte Lutz, Global Head of PR, Activisio, @montelutz
Gary Wicks, Director, Digital Strategy, Boeing Commercial Airplanes, @boeingairplanes

Social Media ROI Essentials
Maria Saltz, Senior Manager for Social Media Analytics, Adobe, @MariaSaltz   
Whitney Curry, Senior Marketing Manager, Zillow, @WhitneyT

How to Really Use Facebook for Your PR Efforts
Michelle Mastrobattista, Director, Digital Communication, Solomon, McCown & Company, @Michelle_Mastro
Amanda Sheldon, Director of Digital Marketing and Communication, Medtronic, @MDT_Diabetes, @ams9
Jason Vasquez, Assistant Vice President, Consumer Lending Communications, Wells Fargo, @JasonVasquezWF

Must-Know Twitter Engagement Tactics 
Audie Chamberlain, Director of Social Media Marketing, Realtor.com, @audiechamberln
Rachael Horwitz, Senior Manager of Communications, Twitter, @rachaelrad

4 People on Chairs Talking About Social Media
Adrenna Alkhas, Marketing and Communication Director, Stanislaus County Fair, @abapr @stancofair
Scott Kegley, Senior Manager of Digital & Social Media, San Francisco 49ers, @49ers @ScottKegley
Jennifer Mesenbrink, Senior Manager of  Digital and Social Content Strategy, Motorola Solutions, @MotoSolution
Eric Stark, Digital Media Strategist, San Francisco 49ers, @49ers

Networking Luncheon and Keynote Presentation: Connecting With Millennials
Jake Katz, Vice President of Audience Insights & Strategy, Revolt, @iamjakekatz

Content Marketing Clinic: Communicators' Role in Content Creation
LaSandra Brill, Senior Director, Global Social Media, Symantec, @LaSandraBrill
Stephanie Losee, Managing Editor, Dell Global Communications, Dell, @slosee       
Peyman Nilforoush, CEO and Co-Founder, inPowered, @ThePeyman, @inpwrd
Ken Peterson, Communications Director, Monterey Bay Aquarium, @MontereyAq @MontereyAq_PR, @aquaken

How to Use Instagram, Pinterest and Vine for Visual Storytelling
Jessica Henry, Director of Marketing and Public Relations, Not For Sale, @JessicaHenry
Michelle Johnson, Director of Communications, NASA's Kepler Mission, NASA, @NASA, @NASASocial, @NASAKepler@michelejohnson

It's Your Business: Talent and Resources for Digital PR Success
Emily Buchanan, Senior Principal, Chair of Social Engagement and Brand Marketing, Carmichael Lynch Spong, @cl_spong
Chris Thomas, Director of Digital Strategies, Sierra Club, @sierraclub

Closing Keynote: A Google-Eye View of the Future of Brand Communications
Chris Dale, Head of Communications and Public Affairs, Google Glass, @cadale

 

PR NEWS DIGITAL PR SUMMIT BONUS MATERIALS