According to research from Rokk Solutions and PennState Smeal College of Business, those under 45 take environmental, social and governance issues more seriously than their older counterparts, regardless of political affiliation. Thus, with more and more societal issues becoming political, it’s imperative for all organizations to have a communications plan in place prior to an impending social threat.
What You'll Learn
- How to create a framework for determining when and how to respond to social threats
- How to organize a cross-functional team to respond to external risks
- How to hold their organizations accountable to the statements they make
Who Should Attend?
If you spend at least a quarter of your time in any of these areas, you should attend this webcast:
- Digital PR and Social Media
- Community Relations
- Content Creation
- Crisis Management
- Marketing Communications
- Media Relations
- Public Affairs/Issues Management
- Public Relations
- Research and Analytics
- Business Development
There is no fee to view this webinar.
Each webinar registration comes with access to the archived recording of the program for one year as well as the materials provided by the speakers after completion of the Webinar.
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REGISTER NOW On-demand webinars are available for one year after the live webcast.
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