The world is all a-Twitter about Twitter because of British newspaper reporter Guy Adams, who had his Twitter account suspended for posting the work e-mail address of Gary Zenkel, head of NBC Olympics. On Friday of last week, Adams complained to his 4,…
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Your Boss Has Weighed In on Your Tweet, and He Thinks It Was ‘Idiotic’
July 30th, 2012 by Steve GoldsteinDanny Boyle’s London Olympics opening ceremony production on July 27 played like a bombastic, funhouse mirror held up to the U.K. with the world’s citizens as sideline spectators, and inspired Aidan Burley, a Conservative member of Parliame…
The Death of Rory Staunton and the Power of the Press
July 24th, 2012 by Scott Van CampOn July 11, 2012 a heartbreaking story about a 12-year-old boy, Rory Staunton, who died on April 1 at NYU Langone Medical Center of severe septic shock, appeared in the The New York Times. Written by Pulitzer Prize-winning journalist Jim Dwyer, the art…
TJ Maxx Gets Hip, Responds to Jay-Z Lyrics
July 23rd, 2012 by jhudson“Used to shop at TJ Maxx back in ’83. I don’t even know it was open then. I didn’t know Oprah then.” Who would have thought that a simple line from a rap lyric would turn a corporate brand into the talk of the Internet? When Jay-Z was reminis…
A Tough Decision for Dark Knight’s Studio
July 20th, 2012 by Steve GoldsteinIt wasn’t long after the Colorado shooting during a midnight showing of The Dark Knight Rises on July 20 that questions arose as to whether the movie would be pulled from theaters nationwide. The Wrap reported that Warner Brothers, the studio beh…
Is Greenpeace’s Shell Arctic Drilling Send-Up Going Too Far?
July 19th, 2012 by Scott Van CampWhile it’s true that the Internet and all it has to offer has propelled marketing and communications creativity to new heights, Greenpeace and Shell’s digital dust-up this summer might beg the questions: Just how high does this creativity need to g…
Who’s Going to Push the Boy Scouts Into the 21st Century?
July 18th, 2012 by Steve GoldsteinWe pay a price when we close our eyes to what’s going on in the world beyond our daily routines. We also pay a price when we do pay attention to that larger world. In this morning’s New York Times is a picture of a wounded child in Qusayr, …
Penn State Needed a ‘Voice of Reason’
July 13th, 2012 by Scott Van CampGiven the continuing, intense media coverage of the report on the Penn State scandal by former FBI director Louis Freeh, there’s no doubt that what was in that report has hit the public like a sledgehammer. Freeh called the behavior of key figures in…
4 Things PR Pros Should Never Say to a Journalist, and Vice Versa
July 12th, 2012 by Diane SchwartzSometimes it’s good to go back to basics in the School of Media Relations. I am reminded of this after receiving a dozen emails this week and a few phone calls from PR professionals that were (to put it nicely) off target. Having been on both sides…
For a Power Utility, a Heat Wave’s a Bad Time for Self-Reflection
July 10th, 2012 by Steve GoldsteinLike many in the U.S., I’ve been doing my best to stay cool in the midst of record-breaking heat the last couple of weeks. Living in the Washington, D.C. area, temperatures in the mid-to-upper 90s have become the norm of late. In a word, it’s been …