Search Results for: john roderick&o=recent
What football game? What ads? It's the conversations about the ads that really matter.
Let’s assume for a second that PR professionals do not agree on all issues. And let’s assume we have the opportunity to stage a PR Industry Debate, in the same “interesting” fashion as this year’s Republican debates. Bro...
Winners of the CSR Awards will be announced at a luncheon event on April 17 at the JW Marriott in Washington, D.C.
Mere words won't be enough for U.S. officials to sound authentic in their condemnation of the actions of four U.S. Marines in Afghanistan.
When a picture of a sales receipt featuring a racist remark made by one of its employees went viral, Papa John's took to Twitter to respond to individual complaints and concerns.
Clemons Communication president John Clemons suggests four questions to ask when setting metrics to help evaluate issue campaigns.
A combination of proactive risk management and brand positioning, issue management should be a key component of an organization's communications strategy.
In 2011, PR News readers admired speed and creativity in communications (Aflac, Morton's) and deplored tin ears and lead-footedness (Netflix, Penn State).
To achieve maximum buzz around the launch of its first "eforea: spa at Hilton," the communications team concealed as many details as possible leading up to the official announcement. Mini spa treatments for journalists didn't hurt, either.