When crafting a public relations program, much time can be spent debating which up-front information—how to structure the strategies, objectives and tactics—to include in the presentation, at the expense of developing ideas that work for both the client and the media.
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PRN Job Board E-letter 050524
May 2nd, 2024 by [email protected]
PR News Job Board Work toward your next career move! View more than 1,000 jobs in PRNEWS' Job Center. Jobs Listed Digital Marketing Strategist University of Kansas – Lawrence, KS Director of Development & Marketing… Continued
Whether it's in industries such as healthcare, finance, or pharmaceuticals strict regulations can often hinder the ability to raise awareness of products or services through earned media.
Brand Rep 050124
April 30th, 2024 by Nicole Schuman
Kudos to Kim Mulkey (Sort of) and the Value of Front-Running LSU women’s basketball coach Kim Mulkey held a presser on March 23 where she upbraided a soon-to-be-published Washington Post profile, calling it a “hit… Continued
Kudos to Kim Mulkey (Sort of) and the Value of Front-Running
April 30th, 2024 by Chris Gidez
LSU women’s basketball coach Kim Mulkey held a presser on March 23 where she upbraided a soon-to-be-published Washington Post profile, calling it a “hit piece” and threatening to sue. Our author takes an unpopular POV about its effects—one that considers stakeholders.
Digital Insights 043024
April 29th, 2024 by Nicole Schuman
How Can OODA Impact Public Relations and AI Use? While many in PR see AI as the answer to navigating crisis, recent findings from Harvard Business School show that AI is good at tasks like automating,… Continued
How Can OODA Impact Public Relations and AI Use?
April 29th, 2024 by Michael Cherenson and Mark McGrath
While many in PR see AI as the answer to navigating crisis, recent findings from Harvard Business School show that AI is good at tasks like automating, creating insights and aiding creativity, but falls short in judgment and adjusting to ever-changing human context and interactions.
Single Shot 04292024
April 29th, 2024 by Kaylee
Happy Monday, folks. I’m Kaylee Hultgren, Content Director at PRNEWS. Welcome to Single Shot. Getting your pitches heard by today’s time-strapped journalists—more than half of whom receive anywhere from 50 to 500 pitches on a… Continued