1 Norway Street, C-20
Monitor RadioBoston, Mass., 02115; Phone: 617/450-7001
Editor's Note: You're sure to find most Monitor Radio journalists refreshingly open to PR. Since they're always producing and updating news distributed by public radio stations in various national markets, they need good PR types to survive the daily grind. So here are your marching orders.....
| SEGMENT(S) |
Breaking News Most of the news reported and edited by Monitor Radio has a strong conservative or political thrust since much of what is featured is info. about late-breaking national and international events. |
| PRODUCER(S) | Supervising Producer: Christopher Turpin, General Phone: 617/450-7001, Pitch Line: 617/450-2900, Fax: 617/450-7070 |
| DAYS TO CONTACT/DAYS TO AVOID | Try a pitch anytime Monday through Friday since this is a 24-hour newsroom (but staffers don't work weekends). Journalists at Monitor Radio are always checking out releases, placing calls, going online and talking to their sources to come up with fresh stuff. |
| METHODS | Generally, these producers and reporters want a pitch that's super timely and delivered by fax. If it's breaking news, place a call. E-mails - sent to the company's general address at [email protected] - are tolerated but not favored. |
| COMMENTS | Here's the PR low-down: Everything, we mean everything, goes through Turpin since he's the one who makes the call on what stories and topics are pursued. So, even if you decide to keep other Monitor producers' names in your Rolodex or in a computer database for future reference, you better make sure that your notes reflect that at Monitor, the supervising producer calls the shots. |
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| SEGMENT(S) |
General News News varies from expert analysis of recent political happenings and societal trends to features focusing on the family. |
| PRODUCER(S) | Senior Producer - International, National News: Dean Cappello, Senior Producer - Analysis (Home, Business, Environmental Issues): George Bauer, Senior Producer - Arts/Culture/Features: Sara Terry. Pitch Line: 617/450-2900; Fax: 617/450-7070 |
| DAYS TO CONTACT/DAYS TO AVOID | Once again, PR pitches come to Monitor Radio news types at all hours of the day on Monday through Friday - but not Saturday or Sunday. |
| METHODS | Faxes are the way to go if you're pitching to someone at Monitor. |
| COMMENTS | One Monitor staffer told us "everyone is a news junkie and we're always looking for a pitch which shows how people and businesses are coming up with solutions to problems in their communities or in the world." Monitor coverage has included child labor laws and NAFTA as well as what's hot on TV, in the culinary world or in travel destinations. |