Media Insight

Fast Company Magazine

77 North Washington St.

3rd Floor

Boston, MA 02114-1927

This magazine for the new economy and workplace truly is the "new world of business," as contact with the staff is entirely by email. Life in the fast lane should be their motto, since editors have no time for phone calls. Although the lack of personal attention at Fast Company can be irritating, editors make clear what they want and don't want. The monthly needs pitches that fit the following themes: competition; social responsibility; leadership and management; and personal or career development. Fast Company is published in partnership Mort Zuckerman and Fred Drasner of U.S. News & World Report. (Circulation: 345,000; median age: 41.5; median HHI: $98,700; male: 68.8%)

SECTIONS: @WORK

Articles cover tools and ideas that are shaping the new workplace. These "how-to" pieces get "nitty-gritty" for people who want advice on the future of business.

EDITORS/LEAD TIME: Senior Editor, Bill Breen email: [email protected]

Lead Time: three months

METHODS: Email is your only hope of contact or coverage.

COMMENTS: Don't send long press releases, promotional mailings or finished manuscripts. Editors prefer short pitch letters by email stating what the significance is for Fast Company readers.

Any ideas for this section should have a "how to" theme about tools, interview tactics and benchmarking exercises.

SECTIONS: FAST COMPANIES

In-depth reports from the "front lines of innovation." These stories showcase what it means to be a fast company, fast team, or fast person.

EDITORS/LEAD TIME: Senior Editor, William Taylor (cofounder) email: [email protected]

Lead Time: three months

METHODS: Again, email only. Remember this monthly works on stories about 3-4 months in advance. Plan ahead for the February or March issues.

COMMENTS: Again, no long press releases or drawn-out messages on voice mail. Be brief in your email and Taylor will get back to you promptly about the idea.

Articles in this section look below the "executive suites" to find the workers and teams making a difference in the company. Taylor is looking to write about best practices and experiments that are worth trying.

Editorial Contacts at Fast Company

Main Number: 617/973-0300

Alan Webber Founding Editor [email protected]

Polly LaBarre Senior Editor [email protected]

Michael Slind Assistant Managing Editor [email protected]

Anna Muoio Associate Editor [email protected]

Recent Stories: November 1998

"Danger: Toxic Company," by Alan M. Webber. An article about the problem of loyalty in companies. Stanford University's Jeffrey Pfeffer argues that many companies are toxic - and they get exactly what they deserve.

"How to Get Them to Show You the Money," by Alan M. Webber. This article instructs free agents in the business world how to negotiate great deals and how to deal with their fear of negotiation.