Seven Things You Will Learn In This Week's Issue Of PR News
1. 11% of surveyed CEOs expect employment to rise over the next quarter, while 46% think it will fall.
2. Studies have shown that e-mail subject lines with 60 characters or fewer lead to a higher open rate.
3. PR agencies should execute crisis simulations for their own employees to improve their ability to handle crises for clients.
4. NBC offered 3,600 hours of live online coverage during the 2008 Olympic Games, as compared to the two hours offered for the Turin games.
5. Newspapers reportedly reduced their convention staffing by up to 20% as compared to the 2004 election season.
6. Teamwork is a core component of any campaign that brings together the services of multiple organizations.
7. There are two types of activist shareholders.