Seven Things You Will Learn In This Week's Issue of PR News
1. 52% of surveyed execs don't have a chief HR officer.
2. Because middle managers perform a job function and manage, it is essential for PR pros to identify ways in which they can make both prongs more efficient.
3. With a follow-up plan to a past campaign, sell it to ensure you get the resources you need to deliver the goods.
4. When looking for philanthropic opportunities, support a cause that is important to your customers and employees.
5. A message map can be used for media communications or legistlative lobbying.
6. 75-80% of board members should be outsiders.
7. Most organizations benefit from having a board member with experience in labor communications or organizational alignment.