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THE PR NEWS INTERVIEW/CYBER PR

August 19th, 1996 by

PAC (TEL’S) MAN ONLINE: CYBER DIALOGUE, CITIZENSHIP Most organizations realize that there are communities of customers, suppliers and other stakeholders spread across the Internet. Few companies, however, recognized the importance of these online groups and… Continued

BURSON’S PARENT MAY SELL STAKE

August 19th, 1996 by

Young & Rubicam, New York, the global advertising agency which owns number-one PR firm Burson-Marsteller, plans to sell a minority stake to a San Francisco investment banking firm, Hellman & Friedman, according to an Aug.… Continued

CORPORATE POLICIES ADDRESS OVERSEAS FACTORY WORK

August 19th, 1996 by

As more global corporations turn to overseas suppliers for the manufacture of products or components, the question of disparities in workplace conditions and employee pay has become a front-page issue. Soccer balls stitched by Pakistani… Continued

POPPE TYSON FILES FOR IPO

August 19th, 1996 by

Ad/PR agency Poppe Tyson, a unit of Bozell, Jacobs, Kenyon & Eckhardt, disclosed last week that it has filed for an initial public offering (IPO) of $50 million. The company has entered a "quiet period,"… Continued

PR READING LIST

August 19th, 1996 by

Multimedia tools–and new ways of delivering multimedia messages and presentations–are revolutionizing marketing. This is especially true for businesses involved in graphic design, as well as architecture and facilities design, contend Karen Brown and Curtis Charles… Continued

UPCOMING EVENTS:

August 19th, 1996 by

Aug. 21: IEG, "Selling More Sponsorship," Indianapolis, 312/944-1727. Aug. 22-23: Joan Detz, "Basic Speechwriting," Washington, 215/340-9752. Aug. 23: Texas PR Society, "Communicating in a Wired World," Austin, 512/891-7894. Aug. 28-29: Int’l Quality & Productivity Center,… Continued

TAP WIRE SERVICES FOR EFFICIENT NEWS DELIVERY TO THE MEDIA

August 19th, 1996 by

Do you have a new product announcement? Vital corporate information? Or just breaking news? Just send the news to a wire service, which will distribute it cross country, down the street, or overseas in a… Continued

FOOD PR CONFERENCE RESCHEDULED

August 19th, 1996 by

The Food and Beverage Section of the Public Relations Society of America (PRSA) rescheduled its annual summer meeting. Originally planned for last month, "Trends in Food and Beverage Marketing and Public Relations" will be held… Continued

HILL IS VP AT ROHER

August 19th, 1996 by

Steven Hill has been promoted to vice president at Roher Public Relations, New York. He was manager of account services. (Roher, 212/986-6668)

INTERNATIONAL PR GROUP TAPS LEADER FOR NEW LONDON OFFICE

August 19th, 1996 by

After a search which spanned the better part of one year, the International Public Relations Association (IPRA) named as its new executive director Rosemary Graham, an veteran U.K. corporate PR executive. Most recently an independent… Continued