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Billboard

November 3rd, 1997 by

1515 Broadway, 14th Floor New York, N.Y. 10036-8901 Editor’s Note: In the newspaper industry, The Wall Street Journal is one of the reigning deities and when it comes to the entertainment industry, Billboard pretty much… Continued

Did You Know?

November 3rd, 1997 by

For PR execs in Nashville this week for the PRSA conference (and for trivia buffs in general), we’ve provided you some Music City facts: Nashville was settled in 1779 and became the permanent state capital… Continued

PRSA Kicks Off This Week in Nashville

November 3rd, 1997 by

The board of the Public Relations Society of America has amended the format of its annual assembly – held the day before the PRSA conference starts – to encourage more dialogue between delegates and the… Continued

Kraus Named `PR Professional of the Year’

November 3rd, 1997 by

After tallying the faxes, e-mails and voicemail votes that came our way, we’re delighted to announce that Margery Kraus, president and CEO of APCO Associates Inc., was voted PR NEWS’s 1997 PR Professional of the… Continued

Industry News

November 3rd, 1997 by

On the Radar Screen: IR Advice for the Market Slide Although folks didn’t jump out of buildings the way they did in the 1930s, the decline of the market last week (which rebounded in one… Continued

Promotions

November 3rd, 1997 by

Steve Alexander, from director of community relations to VP of public affairs at California’s largest PR firm, Stoorza, Ziegaus & Metzger, San Diego. Rachel Bloom, from program manager for communications to communications group manager, communications… Continued

New Hires

November 3rd, 1997 by

Burson-Marsteller, New York, named Graham Phillips chairman of the global perception management division; Phillips is the former chairman and CEO of Ogilvy & Mather Worldwide, New York. Chase Manhattan Corp., New York, named Nancy Israel… Continued

Adding Value by Moving PR Up the Food Chain

November 3rd, 1997 by

The competition between WorldCom and GTE Corp. to acquire MCI Corp. is only the latest in a series of massive takeovers or mergers transforming companies around the world. Not only does "global competition" drive corporate… Continued

Mitsubishi Steers In Wrong Direction With Lawsuit

November 3rd, 1997 by

Mitsubishi Motor Manufacturing of America may be in the business of manufacturing cars, but what they really manufactured last year was some of the worst PR we saw. And it’s a communications nightmare – that… Continued

The Communications Audit: A Sounding Board For Your Messages

November 3rd, 1997 by

‘Audits are about esprit de corps and finding out if you have it.’ If your company is struggling to find out how well it’s coordinating external and internal messages, turning to a third party to… Continued