Nov. 4: Business Marketing Association, "Luncheon Meeting with Al Dunlap, CEO of Sunbeam," New York, 914/793-3013. Nov. 6-7: Kensington Group, Inc., "Annual Public Analyst/Consultant Relations Workshop," Boston, Contact Norma LaRosa, 415/924-0468. Nov. 6 &7: Issue… Continued
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Reach Out to Constituents With Radio Media Tours
November 3rd, 1997 by PRNEWSWin-win (for both you and the press) media relations tactics aren’t always easy to come by, but adding radio media tours to your PR toolbox is a definite winner. TIME’S RUNNING OUT: We are currently… Continued
U.S. Firms Increasing Work Forces
November 3rd, 1997 by PRNEWSThe economic climate for those searching for jobs is on an upswing, according to a recent survey. The American Management Association has released a study that shows that job elimination and downsizing dropped to their… Continued
Editorial Contacts at Billboard Magazine
November 3rd, 1997 by PRNEWSMain Number – 212/764-7300 Bureau Chief – Craig Rosen 213/525-2287 Editor In Chief – Timothy White 212/536-5348 Senior Writers – Chris Morris, 213/525-2294 Doug Reece, 213/525-2295 Managing Editor – Susan Nunziata 212/536-5035 Book Review Editor… Continued
New Study Challenges HMOs’ One-Size-Fits-All Care
October 30th, 1997 by PRNEWSWhen compared to a wide range of hospital length of stays, HMO patterns are similar to fee-for-service patterns, according to a new study by the American Association of Health Plans (AAHP). The organization represents more… Continued
Too Many Americans Self-Medicate with OTC Drugs
October 30th, 1997 by PRNEWSAmericans are too reliant on over-the-counter (OTCs) medications for treating everyday health problems, according to a new national survey conducted by Prevention magazine and the American Pharmaceutical Association (APhA). While self-medicating is an overall safe… Continued
Geography Dictates Whether Patients Die in Hospitals; Home
October 30th, 1997 by PRNEWSHow and where patients spend their last days depend more on where they live than patient or family choice, according to a new report. The 1998 Dartmouth Atlas of Health Care shows significant disparity between… Continued
Advertising Abstract: The Clock Ticks for a Physician Practice with 15-minute Policy
October 30th, 1997 by PRNEWSMarketing the University of Nebraska’s relatively unknown physician group practice, University Medical Associates, as the time-conscious choice for primary care service in the Omaha market meant setting a 15-minute no-wait goal and backing it up… Continued
Industry CEOs Are Getting Paid!
October 30th, 1997 by PRNEWSHealthcare CEO compensation jumped 25%, according to a Jenks Healthcare Business Report survey, an Atlanta-based newsletter. The recently released survey found: 70 major hospital, pharmaceutical and managed care companies averaged $1.95 million in 1996, up… Continued
Doc-Turned-Blues Singer Takes Healthcare Tunes On The Road
October 30th, 1997 by PRNEWSInstead of complaining about managed care, Dr. Sam Bierstock of Boca Raton, Fla., and his Managed Care Blues Band decided to sing about it. Humorous tunes like "You Picked a Fine Time to Leave Me… Continued