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Time’s Running Out

November 10th, 1997 by

We are currently preparing our 1998 PR NEWS Calendar of Events. Please fax or email Editor Debra Murphey by Nov. 21 any information about workshops, conferences and industry awards planned for 1998. Fax: 301/340-1451, email:… Continued

Cyber PR: Make Customer Comm. A Family Thing

November 10th, 1997 by

A new study reveals that 57 percent of cybercitizens say the Web has had a very "positive effect" on relationships with distant family and friends. To be on the cutting-edge of online PR, we’re recommending… Continued

Multiculturalism

November 10th, 1997 by

TV Newsrooms Becoming More Diverse Media relations may soon mean wisdom in multiculturalism as well, according to the Radio Television News Directors Association / Ball State University Survey of radio and television newsrooms. Although the… Continued

Media Insight

November 10th, 1997 by

Reuters 199 Water Street New York, N.Y. 10038 Editor’s Note: For newshounds worldwide, Reuters is a mainstay of their diets for news and information. (That’s because journalists rely on wire services the way Liz Taylor… Continued

Companies Garnering More Positive Coverage

November 10th, 1997 by

A healthy economy means more than financial strength for companies. It may also mean that the media is more likely to embrace corporate messaging and publish more positive stories, according to a new study. After… Continued

PRSA President Pushes for Unity

November 10th, 1997 by

Mary Lynn Cusick, president-elect of the Public Relations Society of America, spoke with PR NEWS days before she left Columbus, Ohio, for the annual PRSA conference in Nashville (which began yesterday) to give her insight… Continued

What High-Tech Journalists Consider When Deciding to Give You Ink or Not

November 10th, 1997 by

Besides awards, what else do editors and reporters mull over when deciding if you deserve ink? Here are some: If independent journalists (those not affiliated with their pubs) have given your co. coverage; If your… Continued

Industry News

November 10th, 1997 by

New Alliances/Ventures Media Distribution Services, which manages a database of print and broadcast outlets categorized by 3,500 classifications, has partnered with West Glen Communication Inc., a producer and distributor of video, audio and multimedia programs… Continued

Awards Worth Considering

November 10th, 1997 by

Because PR NEWS can’t provide you with a list of every award that’s out there, we, nonetheless, thought you might be interested in a small sampling: Financial World awards CEOs and annual reports each year.… Continued

Getting the Most out Of your Video News Release

November 10th, 1997 by

Video news releases are all the rage in PR. But how do you know whether you’re going about the task in the right way or hiring the right company? Here, Jeff Wurtz of News/Broadcast Network,… Continued