Social Media & SEO

Laubu collectible figure from Pop Mart sitting on soft pink fabric background.

PR Roundup: Labubu Mania, Boston U and Alex Cooper Crisis, Authentic Carbs

June 26th, 2025 by

This week’s PR Roundup looks at the viral social media mania surrounding the Labubu doll, Boston University’s indirect response to “Call Her Daddy” Host Alex Cooper’s sexual harassment allegations and a unique campaign pairing authenticity and carbs. 

New York State Assemblymember Zohran Mamdani speaks in a Malikah's Iftar Ramadan event at the Museum of the Moving Image on March 07, 2025 in the Queens Borough of New York City.

A PR Power Play: Zohran Mamdani’s Mayoral Messaging Masterclass

June 25th, 2025 by

[Editor’s Note: Democratic candidate for New York City Mayor, Zohran Mamdani, won the New York Mayoral Election on Nov. 4, 2025.] Zohran Mamdani’s campaign in New York City’s mayoral Democratic primary really defined what it means… Continued

Q&A: AI, Disinformation and Brand Perception with Cyabra

June 23rd, 2025 by

Questions from the audience included what size does a company have to be to consider using tools against disinformation and what types of tools can be used for threat protection, among others. 

PRNEWS Unveils Winners of the 2025 Impact Communications Awards

June 20th, 2025 by

PRNEWS has unveiled the winners of its 2025 Impact Communications Awards, which honor the most outstanding CSR, ESG & DEI initiatives and communicators driving that impact.

The Superstar Posting Effect: LinkedIn’s Quiet Algorithm Secret

June 17th, 2025 by

We aimed to understand how widespread this superstar effect really is in posting dynamics—and how executive communication teams can strategically leverage LinkedIn’s features to improve their odds of crafting standout content that drives greater reach, engagement and overall “linkfluence.”

Terry Moran Interviews Donald Trump at the Oval Office

PR Roundup: Moran Out at ABC, State of Journalism 2025, Bad Vibes at JPMorgan

June 12th, 2025 by

This week’s PR Roundup looks at the reaction to ABC News not renewing veteran journalist Terry Moran’s contract, the latest Muck Rack State of Journalism report and a leaked memo regarding JPMorgan’s dipping employee morale.

AI's Influencer on Seo

How PR Can Win in AI Search: SEO Strategies for the LLM Era

June 2nd, 2025 by

Whitney Hart gives three actionable takeaways for anyone trying to gain visibility via Large Language Models such as ChatGPT, AI Overviews, Open AI and other AI search platforms.

Victoria's Secret outage message

PR Roundup: Victoria’s Secret Outage, Bieber’s Billions, Nuclear Verdicts

May 29th, 2025 by

This week’s PR Roundup examines the bizarre ongoing cyberattack on the Victoria’s Secret website, how nuclear verdicts are impacting the reputations of large companies and the worth of a celebrity product, Rhode, to a cosmetics company in 2025.

Naleen Camara Sr. Social Media Specialist at Amtrak with her headshot on a graphic for her presentation New Platforms on the Block

How Amtrak Found Its Voice on Threads: Strategic Social Platform Adoption

May 23rd, 2025 by

Nareem Camara, Senior Social Media Specialist at Amtrak, explained why and how Amtrak decided to join Threads during the PRNEWS Pro workshop “Social Media and Influencer Marketing for PR.”

Patriotic American flag lighting in Times Square New York City

Getting Memorial Day Messaging Right

May 23rd, 2025 by

For those communications pros working on connecting a brand message with Memorial Day, here are tips to keep your efforts credible and respectful.