In March, two Air Canada pilots were killed when an Air Canada Express flight crashed at LaGuardia Airport. The loss devastated their families, colleagues and the airline. The company’s CEO, Michael Rousseau, recorded a condolence… Continued
Topics
Five Questions With Dini von Mueffling: What Six Years Representing an Epstein Survivor Taught Her About Social Impact PR
August 11th, 2026 by Nicole SchumanIn this episode of “Five Questions With…,” Dini von Mueffling discusses her PR work with the late Virginia Roberts Giuffre, the most prominent Epstein survivor and her family.
The Right Way to Turn Social Media Into News Coverage
August 10th, 2026 by Dustin SigginsGiven enough pressure, even the grumpiest baby boomer in communications will admit that social media can earn a media placement. The problem is that everyone else knows that already.
PR Roundup: Buc-ee’s Trademark Trouble, DuckDuckGo’s Brilliant Non-Product and a Data Wake-Up Call for Communicators
August 6th, 2026 by Nicole SchumanThis week in PR: Buc-ee’s trademark enforcement sparks national backlash, DuckDuckGo sells out with a privacy stunt, and Cision reveals why more data isn’t always better for brands.
PRNEWS Announces 2026 People of the Year
August 6th, 2026 by PRNEWSPRNEWS announced its 2026 People of the Year honorees—an accomplished group of leaders, innovators and rising talent redefining the future of PR and communications.
Inclusive Communications Starts Long Before You Hit “Publish”
August 4th, 2026 by Savannah YoungInclusive communications is not an afterthought. No matter what the objective is, a campaign will only be successful if the people it is trying to reach see themselves in the message.
Meow Wolf’s Former VP of Comms: AI Is Telling Your Story. Is It Getting It Right?
August 3rd, 2026 by Kati MurphyCommunications teams already have the skills to manage how AI machines answer the questions. Use them now, or spend years explaining an answer you had no hand in shaping.
PR Roundup: Iran War Tops Reputational Risk Index, Tony Romo’s OWI Crisis and Hot Jimothy Summer
July 30th, 2026 by Nicole SchumanPR roundup covers the latest Reputation Risk Index focusing on the Iran war, what Tony Romo’s OWI arrest crisis and CBS’s silence can teach brands about crisis response, and what a little raccoon named Jimothy is teaching brands about the value of showing up fast.
Yes, Chef: PR Lessons from ‘The Bear’
July 29th, 2026 by Abbie SheridanAs the beloved and flawed characters from “The Bear” came together in the final season, many PR professionals perhaps felt a tug at the heartstrings: a sense of familiarity between their working lives and those of the restaurant industry.
Explainer: What is a Leak?
July 28th, 2026 by Nicole SchumanEven experienced PR professionals need a refresher on the basics from time to time, as well as insights about newer concepts. Today we review the definition of a “leak.”