The best in digital PR campaigns will be honored at the Digital PR Awards luncheon at New York’s Grand Hyatt on October 4, 2011.
Topics
PR Video: New Production, Distribution Options Abound, But Old Adage Remains
August 22nd, 2011 by PRNEWSWhile the Flip may be no more, new, affordable video technologies have come to the forefront. However, compelling content is still the main ingredient.
+1 Anyone? Sparks Fly as PR Pros Ponder Google’s Social Network
August 22nd, 2011 by PRNEWSWhether or not Google+ will ultimately challenge Facebook’s social media domination, PR professionals should take careful note of the new platform—which has seen record adoption rates.
Socia Media Users Suffering From New Malaise
August 22nd, 2011 by PRNEWSPrivacy concerns, boredom and a distancing from "superficial" contacts has led some some users to visit social media sites less frequently.
Quick Study: Few Companies Supremely Confident in Crisis Response; Social Media Users Suffering From New Malaise
August 22nd, 2011 by PRNEWSâ–¶ Crises Confidence Low: A survey of company executives conducted by Pillsbury Winthrop Shaw Pittman and Levick Strategic Communications finds that though 60% of respondents say their companies have a crisis plan in place, just… Continued
Case Study: Cocktail of Strong Media Relations and Tongue-in-Cheek Advocacy Boosts T.G.I. Friday’s Bartender Competition
August 22nd, 2011 by PRNEWSPeppercom refreshes a 20-year-old event by mixing bartending with the Olympics—and ultimately drives more traffic to T.G.I. Friday’s.
Did HP Miss the Marcom Boat on TouchPad’s Demise?
August 22nd, 2011 by PRNEWSWhen HP killed its TouchPad tablet last week, prices initially tumbled and demand for the product went through the roof. Should HP have done more to keep the TouchPad alive, even in death?
PR Video: New Production, Distribution Options Abound, But Old Adage Remains
August 22nd, 2011 by PRNEWSWhile the Flip may be no more, new, affordable video technologies have come to the forefront. However, compelling content is still the main ingredient.
+1 Anyone? Sparks Fly as PR Pros Ponder Google’s Social Network
August 22nd, 2011 by PRNEWSWhether or not Google+ will ultimately challenge Facebook’s social media domination, PR professionals should take careful note of the new platform—which has seen record adoption rates.
Exxon Writes Its Own PR Rules
August 19th, 2011 by PRNEWSExxon kept quiet about its discovery of possibly 1 billion barrels of recoverable oil until its recent court battle with the federal government.