President Obama has a long road ahead to reelection if the economy stays the same; here’s expert advice on moving the comms needle when the odds are against you.
Topics
Are ‘Pollinators’ the New Queen Bees of the Internet?
July 11th, 2011 by PRNEWSThrough hyperactive online sharing around their passion points, a new class of online influencers called "pollinators" has emerged on the Web.
Casey Anthony Jurors Offered Opportunity to ‘PR Up’
July 8th, 2011 by PRNEWSIn the aftermath of the Casey Anthony murder trial, a PR firm is offering pro bono services to the jurors to help them deal with the media.
News Corp.: Too Big to Have a Crisis Plan?
July 6th, 2011 by PRNEWSAllegations of the hacking of a murdered girl’s phone have led to a staunch defense of a News International executive instead of a focus on phone hacking victims and their families.
Does Hack of Fox News Twitter Page Portend Tweets to Come?
July 5th, 2011 by PRNEWSEarly Monday morning, Twitter posts on @foxnewspolitics reported that President Obama was assassinated. As the political fervor builds, what’s to keep more malicious hacks from occurring?
Another Good Reason for Doing Good
July 1st, 2011 by PRNEWSA new study shows that direct involvement with a cause can change an individual’s behavior, strengthening communicators’ position that corporate responsibility programs can have a positive impact on employees, customers and the bottom line.
An ‘Awesome’ Headline Grabber From Facebook
June 30th, 2011 by PRNEWSMark Zuckerberg shoves Google aside on his way back to the top of the tech news cycle.
Avoid the ‘Audience of One’ Content Creation Pitfall
June 30th, 2011 by Martin JonesMartin Jones of March Communications explains why a considered approach to content creation is more valuable than ever amid an expanding echo chamber.
Beyond the Buzz: What Google+ Means for PR Pros
June 29th, 2011 by PRNEWSGoogle has once again entered the social space, this time with its Google+ project, forcing public relations professionals to reevaluate their digital strategies and consider jumping on the service once available.
Careless Research From the Web Is a Killer
June 28th, 2011 by PRNEWSMichele Bachmann’s "John Wayne" utterance in her presidential declaration speech was a prime example of too much dependence on Google and other search engines for facts.