Topics

The Netflix CEO puts the blame on his own "arrogance" for the poor communication around pricing and service changes. But is that enough to stem the tide of canceled subscriptions to the service?

David Bell, social media practice director at Haynes and Boone, LLP, provides five things to consider when writing a cease-and-desist letter in the age of social media.

More and more B2B organizations are turning to game technology to build skills, knowledge and drive customer and/or employee participation.

David Bell, social media practice director at Haynes and Boone, LLP, provides five things to consider when writing a cease-and-desist letter in the age of social media.

Research shows that when it comes to communicating products and company initiatives, customers respect in-the-trenches employees the most—so get them involved with customers.

After an oil disaster, how do you alter the public’s perception that your state is unfit to visit? For starters, Deveney Communication and the Lousiana Office of Tourism rallied more than 1,100 tourism-related partners to get the positive word out.

More and more B2B organizations are turning to game technology to build skills, knowledge and drive customer and/or employee participation.

With its new formal social media policy, the NHL aims to mitigate some of the risks involved with players and operations staff embracing social media.

Communications and marketing executives from Cleveland’s major sports teams offer insights on the importance of using digital content to engage fans while at the same time managing risk.

Co-Winner: Entergy Corporation – Low Income Customer Assistance Progress Report The annual progress report for Entergy Corporation’s Low Income Customer Assistance Program delineates the company’s strides in providing assistance for low-income households that face a… Continued