DirecTV failed to provide NFL Sunday Ticket users a timely response on why its product did not work for a second consecutive Sunday.
Messaging


Patagonia and Capitol Hill: Highs and Lows of Environmental PR
September 15th, 2022 by Seth ArensteinIn a single day we saw an impossibly high example of environmental-purpose PR and potentially some horrendous greenwashing.

Volatile Markets Cause Pressure for Biden, Brands
September 14th, 2022 by Nicole SchumanRegardless of what President Biden says, organizations are responsible for communicating important information to shareholders.

Why King Charles III Walks a Delicate PR Tightrope
September 13th, 2022 by Evan NiermanContent is king. The early days of King Charles’ reign demonstrate he has the content–experience and technical expertise–of a savvy monarch. His scandal-prone family needs it.

Three Approaches for Engaging Global Warming’s ‘Six Americas’
September 7th, 2022 by Sandra EricsonYale’s Climate Change Communication program says the country has 6 views of global warming. Our author presents 3 ways of engaging them.

Should You Piggyback on the Pumpkin Spice Latte (PSL) Craze?
August 30th, 2022 by Nicole SchumanBrands cashed in on the trending release, with some achieving a better delivery when piggybacking on PSL than others.

After Admitting Failures, CDC Has Long Road Ahead to Rebuild Trust
August 22nd, 2022 by Nicole SchumanAcknowledging poor performance is one thing, but the CDC has a long road ahead to rebuild public trust.

Monkeypox Suffers from a Lack of Communication
August 9th, 2022 by Nicole SchumanIf medical information about monkeypox is not getting out to the right people, or even getting out at all, disinformation will spread.

Managing YOTEL’s Global PR: Constant Communication, Consistency, Flexibility and Travel
July 27th, 2022 by Seth ArensteinKeeping messaging consistent across 22 hotels in various global markets isn’t easy. YOTEL VP Olivia Donnan says flexibility is key.

[VIDEO] PRNEWS Talks with Bellabeat About Privacy, Communication and Women’s Health Tech
July 12th, 2022 by Nicole SchumanPRNEWS welcomed Urska Srsen, cofounder of women’s health tracker, Bellabeat to discuss privacy and communication for women’s’ health tracking products.