Media Relations

While financial PR pros still face an uphill battle in rebuilding their organizations’ reputations, the crisis mode is largely over, replaced by new, more effective messaging.

Twitter, Facebook and blogs are key elements in the modern journalist’s repertoire for sourcing new story angles and connecting with PR pros.

Facebook’s attempt to plant stories about Google should prompt creative thinking about more ethical ways to confront competition.

Is your executive team ready to handle the heat from the media? Here are three key qualities—plus coaching points—that your leaders must possess in times of crisis.

When it comes to even a hint of a recall of a children’s product, a delayed statement is like gasoline on a fire.

Dave Hogan discusses two new investor-friendly social media sites that are helping investor relations pros deliver earnings announcements to wider audiences.

Dave Hogan discusses two new investor-friendly social media sites that are helping investor relations pros deliver earnings announcements to wider audiences.

With more than 100 million members and an IPO that values the company at more than $4 billion, LinkedIn has become a popular outlet for driving brand awareness that deserves more attention from PR pros.

The Pittsburgh Steelers’ president reacted swiftly and effectively to a player’s incendiary tweets.

Apple’s failure to take a proactive approach to its recent data-tracking issue was a missed opportunity.