While the term Web 2.0 was first introduced to our lexicon in 2003, certain parts of the anatomy of the perceived "second-generation" of the Web have been around for 10 to 15 years (or more).… Continued
Digital & Technology
Brand Aids: How To Launch Your Brand Into Cyberspace
July 30th, 2007 by PRNEWSThe ubiquity of today’s strongest and most reputable brands – among them Lego, IKEA and Barilla, according to the 2007 list of Forbes Most Reputable Companies – is in large part due to stalwart communications… Continued
Listen Up: The Blogosphere’s Golden Boy Schools PR On Digital’s Inside Track
June 18th, 2007 by PRNEWSWhen Robert Scoble, former member of the Channel 9 MSDN team (Microsoft’s discussion forum used to promote conversations among Windows users), announced he would be leaving the corporation to join Podtech.net as VP of media… Continued