The Nielsen Company reported that mobile Internet extends the audience reach of many leading Internet sites by an average of 13 percent over home PC traffic alone. Categories such as weather and entertainment, the extended… Continued
Digital & Technology
Report Claims Technology Empowers Journalists, Not Replaces Them
April 29th, 2008 by PRNEWSA new report has been released from the Georgia Institute of Technology that highlights some of the key issues facing the journalism community as new and innovative technologies continue to transform the field. Based on… Continued
Too Many Missing Links?
April 25th, 2008 by PRNEWSIn the new age of online journalism, what constitutes citing a source? Is it simply stating a name of a fellow journalist (most often the "source" of the news item) or is it citing the… Continued
CEOs Are In The Dark When It Comes To Corporate Health
April 21st, 2008 by PRNEWSThere’s some unsettling news on the corporate front when it comes to CEOs’ knowledge of the inner workings of their own organizations. According to a Deloitte Touche Tohmatsu survey, "In the Dark: What many boards… Continued
Management Roadblocks
April 21st, 2008 by PRNEWSA survey released by Attunity and London-based research firm Loudhouse reveals startling results concerning senior management’s effectiveness in the workplace, which in turn imply integration needs that should be addressed by communications professionals. The survey… Continued
IT Risks are CEOs’ Worst Fear
April 21st, 2008 by PRNEWSAccording to a report by the Economist Intelligence Unit, nearly a third of the 145 international senior executives surveyed listed IT systems collapse as their company’s greatest risk, ranked above natural disasters and terrorism. Only… Continued
Managing Countries and Companies
April 21st, 2008 by PRNEWSRepresenting a multinational corporation is hard work, but according to a survey from Weber Shandwick, most business leaders believe that heads of state have a tougher job when it comes to managing their country’s reputation.… Continued
Show Me the (Mobile) Money
April 21st, 2008 by Amy NovakJust when it seems that magazine publishers are beginning to understand how to monetize their online brand extensions (sort of), along comes mobile to confuse the digital matter. Finding audiences online – what they want… Continued
Technology 101
April 21st, 2008 by PRNEWSPR pros have an increasingly important role in incorporating technology – blogs, podcasts, videos – into their communications portfolios, so they should be aware of the need to integrate that knowledge with the C-suite to… Continued
Corporate Boards (Don’t) Take On Information Technology
April 21st, 2008 by PRNEWS"The Board and Information Technology Strategies," a study released by Deloitte Consulting, surveyed more than 450 directors of publicly traded companies with revenues of greater than $1 billion, and found that: 10% of boards relegate… Continued