In honor of the upcoming National Preparedness Month in September, PRNEWS decided to take a look at crisis from a climate change point of view.
Crisis Management


Maui Fires Should Prompt Drills, Updates to Your Crisis Communication Plan
August 15th, 2023 by Deborah HilemanWhenever a large-scale natural disaster strikes, the response is criticized as too little, too late, ill-prepared or inadequate. As we watch the devastation of the Maui fires, we see climate change is impacting when, where and how significantly natural disasters will threaten life and property.

Responding When a Third Party’s Crisis Impacts Your Org
July 24th, 2023 by Andrew MoyerAlmost every company has been there: a partner, otherwise completely unknown to your end consumer, plays a critical role in the trust, reputation and relationship cultivated with that client or customer. But what happens when that unseen, and most likely unfamiliar, third party entity faces its own crisis that precludes it from meeting the expectations of your stakeholders?

[VIDEO] PRNEWS Live Discusses PR and Litigation Communications
July 19th, 2023 by Nicole SchumanJosh Galper, Partner and Co-Founder at Trident DMG joined PRNEWS to discuss litigation, PR and communication strategies before, during and after a crisis.

Top Tips: How to Navigate a Negative Viral Trend
July 5th, 2023 by Nicole SchumanInspired by the McDonald’s response to the Grimace Shake challenge, we asked communicators what to do if your product is misused or misinterpreted, AND that goes viral?

PR Roundup: Alito Pivots, the OceanGate Tragedy and a Tech Billionaire Cage Match
June 23rd, 2023 by Nicole SchumanThis week saw unexpected media pivots from a political public figure and a devastating end to a story many followed around the globe. Communicators continue to need to be prepared for anything.

What to Do When Your Client Goes Rogue
June 13th, 2023 by Nicole SchumanThe public has seen its share of oversharing go badly. This includes CEOs, managers, and even brand social media accounts going rogue—a PR professional’s worst nightmare.

PR Roundup: Smokey Skies, the PGA Surprise and Licht Leaves
June 9th, 2023 by Nicole SchumanSmokey orange skies and disappearing skyscrapers, PGA going back on its moral promises and another upheaval of executives at a major news network made for a chaotic week in the latest PRNEWS PR Roundup.

PR Roundup: DeSantis Campaign Launch, Backlash for Target, Remembering Uvalde
May 25th, 2023 by Nicole SchumanThis week our PR Roundup looks at a disastrous campaign launch for Ron DeSantis and backlash for Twitter, the importance of remembrance and the latest conservative outrage aimed at Target.

PR Roundup: CNN Touts Trump, COVID Emergency Ends, Best Times to Post on Social
May 11th, 2023 by Nicole SchumanLearn how CNN, the COVID emergency ending and social media times are impacting public relations this week.