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Does your hospital measure up? A new Web site claims it can help consumers answer this question by providing comparative quality assessments of hospitals, health plans and doctors. HealthGrades.com (http://www.health-grades.com) rates the performance of providers… Continued

Nonprofit hospitals are increasingly asked to prove their worth to the community. If you are involved in nonprofit strategic planning initiatives, it’s important to establish a charitable dividend policy, says Hamilton HMC, a healthcare management… Continued

To encourage Chicagoans to continue to give blood during the summer, LifeSource Blood Services launched a Florida Fun Getaway Promotion. Between Aug.1 and Sept. 6, anyone who gives blood at any of LifeSource’s 22 donor… Continued

To keep safe sex messages top-of-mind this summer, two campaigns are using savvy grassroots strategies to reach target audiences. The DC Administration for HIV/AIDS is offering African-American women a fashionable and free way to carry… Continued

When controversial medical studies are released, research organizations need to do a better job of clarifying the results with the media. Two recent media crises involving the New England Journal of Medicine (NEJM) and the… Continued

I was glued to the television set throughout my formative years – the ’60s. And like most other children, my parents joined me to watch from time to time. But in my house there was… Continued

The Win In May, The MWW Group was selected to develop the first media relations program and multi-faceted communications effort for the CJ Foundation, the leading national provider of funding for Sudden Infant Death Syndrome.… Continued

Annual Report Achieves Multiple Goals for AIDS Task Force Last year, with donor support of only $800,000, the NO/AIDS Task Force in New Orleans was faced with a tough choice: Either pursue advertising dollars to… Continued

Are you hitting a brick wall with journalists? Take a look at your media relations tactics, you may be committing some heavyduty PR blunders. High on the list of PR pet peeves is multiple faxes,… Continued

Low awareness is not what’s causing more than half the low-income women enrolled in a Medicaid managed care plan in Tennessee to avoid getting adequate prenatal care. Other factors like domestic abuse, self esteem issues… Continued