â–¶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a… Continued
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Seven Things You Will Learn in This Week’s Issue of PR News
February 13th, 2012 by PRNEWS1. Susan G. Komen’s crisis has the potential to be studied by students for decades—to learn how not to make a crisis worse. 2. If a story topic is sensitive, talking to a reporter on… Continued
Case Study: We Hold This Truth… ‘Innovation’ Effort Drives Fans in Person and Online to Declare on the Dotted Line
February 13th, 2012 by Bill MiltenbergThe Consumer Electronics Association’s Declaration of Innovation movement grew its Facebook community tenfold.
Image Patrol: Komen Foundation vs. Planned Parenthood: Proper PR Wins Out
February 13th, 2012 by Katie PaineIn a PR crisis for the ages, Katie Paine gives Susan G. Komen for the Cure mostly failing grades, while Planned Parenthood gets excellent marks for its response.
Keeping the Media at Bay: Counterintuitive Yet Often Necessary
February 13th, 2012 by Scott Van CampThere are situations when tooting your organization’s horn must cease, and media deflection must begin.
Quick Study: Facebook Users Receive More, Give Less; Robust Sites Lift In-Store Sales; Social Media and Software Industry
February 13th, 2012 by PRNEWSâ–¶ Facebook Users Receiveth More, Giveth Less: A Feb. 2012 Pew Internet study that combines server logs of Facebook activity with survey data finds that over one month, 40% of average Facebook users made a… Continued
Internet Now Trumps Friends, Family in Influence
February 6th, 2012 by PRNEWSCanadians trust the Internet more than loved ones when it comes to making purchase decisions, according to a new study.
Internet Now Trumps Friends, Family in Influence
February 6th, 2012 by PRNEWSCanadians trust the Internet more than loved ones when it comes to making purchase decisions, according to a new study.
PR Pros Must Hold Up a Mirror to Top Managers in Dysfunctional Organizations
February 6th, 2012 by Barbara LezotteCorporate leaders often overlook or ignore communication issues when organizations struggle to succeed. This is where the proactive PR pro comes in.
PR Pros Must Hold Up a Mirror to Top Managers in Dysfunctional Organizations
February 6th, 2012 by Barbara LezotteCorporate leaders often overlook or ignore communication issues when organizations struggle to succeed. This is where the proactive PR pro comes in.