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Cyber PR: Middleberg Survey: More Proof Positive of Media’s Need for Net

February 16th, 1998 by

The just-released results of the "4th Annual Middleburg/Ross Media in Cyberspace" show that out of a sampling of approximately 600 journalists, almost half said they or their cohorts go online every day – up from… Continued

Did You Know?

February 9th, 1998 by

A search on Lexis-Nexis by The Delahaye Group shows that 9,142 articles mentioning Monica Lewinsky were published between Jan. 20 and Feb. 3. Only 4,500 were published on the Timmothy McVeigh bombing verdict.

Non-Disclosure Agreements Become Vital Business Tool With Journalists

February 9th, 1998 by

With the immediacy of the Internet, non-disclosure agreements (NDAs) with the press have become an inevitable component of media relations. But getting journalists to sign them can be a challenge in itself. For journalists, the… Continued

Duffey Brings in New Business With Responsive Web Site

February 9th, 1998 by

What went up several years ago as a simple prop for an Atlanta PR firm has developed a formidable role of its own, generating an unexpected $800,000 online revenue windfall last year alone and spawning… Continued

Market Briefs & Trends

February 9th, 1998 by

On the Radar Screen: A PR Bust? Online Gaming Site Publishes Topless Photos By its own admission, editors with gaming site, next-generation.com, debated whether their move to publish online photos of bare-breasted French model Vanessa… Continued

Calendar

February 9th, 1998 by

Feb. 16-17: "Advanced Public Realtions, Fraser Seitel," Ragan Communications, Los Angeles, 800/878-5331, http://www.ragan.com. Feb. 17: "Gisela Dawson, Product-Placement Specialist," American Marketing Association (AMA), Gannett Building/The Studio, Rosslyn, Va., 703/533-3100; http://www.ama.org. Feb. 17-19: "In Search of… Continued

Media Insight: The Charlotte Observer

February 9th, 1998 by

The Charlotte Observer P.O. Box 30308, Charlotte, N.C. 28230-0308; ph: 704/358-5000 A Knight-Ridder newspaper with a circulation of over 300,000, The Charlotte Observer is targeted towards Carolinians and doesn’t run a lot of national and… Continued

Attention All PR News Readers: Registration Still Open For Crisis Management Workshop!

February 9th, 1998 by

There is still time to register for PR NEWS Seminarsc one-day "Advanced Crisis Management Workshop" on Feb. 17 at the Sheraton Washington in D.C. More than 15 industry leaders will offer tips and tactics on… Continued

Executive Communications Nets Good PR

February 9th, 1998 by

When it comes to online communications, a lot more is required than glitzy hype, technology grandstanding and PR that just – as the saying goes – gives you an online presence. What can make a… Continued

The News Monitor

February 5th, 1998 by

Uninsured Children’s Outreach Campaign Gets $89.5M Support The California Department of Health Services is earmarking $89.5 million over three-and-a-half years for a multi-pronged education and outreach effort to promote the availability of comprehensive health benefits… Continued