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2010 NonProfit PR Awards: Green PR

November 3rd, 2010 by

Winner: American Society of Landscape Architects/Lady Bird Johnson Wildflower Center at the University of Texas/ U.S. Botanic Garden – The Sustainable Sites Initiative According to a survey from the American Society of Landscape Architects, only 10.1%… Continued

2010 NonProfit PR Awards: Fundraising Campaign

November 3rd, 2010 by

Winner: United Nations Foundation – Send a Net, Save a Life, See a Game The United Nations Foundation’s Nothing But Nets campaign has provided insecticide-treated bed nets to fight malaria in Africa since 2007. In 2009,… Continued

2010 NonProfit PR Awards: Event PR

November 3rd, 2010 by

Winner: Kent State University – Commemorating the 40th Anniversary of May 4, 1970, Shootings at Kent State University Kent State staff were charged to orchestrate the commemoration of the 40th anniversary of the campus shootings that… Continued

2010 NonProfit PR Awards: Website

November 3rd, 2010 by

Winner: AICPA – Start Here, Go Places Web site If you’re looking to get students excited about accounting, why not take a page from the video gaming world? The American Institute of Certified Public Accountants (AICPA)… Continued

2010 NonProfit PR Awards: Email Newsletters

November 3rd, 2010 by

Winner: AICPA – Team Network News Designed to give its more than 650 employees the latest updates on professional trends, internal news and work-life issues, the American Institute of Certified Public Accountants’ monthly e-newsletter—Team Network News… Continued

2010 NonProfit PR Awards: Video/Podcast

November 3rd, 2010 by

Winner: Institute of Food Technologists (IFT) – 2010 A Day in the Life of a NASA Food Scientist To educate students, teachers, the media and the general public about the food science and the technology profession,… Continued

2010 NonProfit PR Awards: Digital PR & Marketing

November 3rd, 2010 by

Winner: National Association of Home Builders – NAHB Home Buyer Tax Credit Public Awareness Campaign After the recession-rocked housing market cast a pall over 2008, by the early months of the following year the federal government… Continued

2010 NonProfit PR Awards: Use of Twitter

November 3rd, 2010 by

Winner: The New York Public Library – Twitter Success Through a Coordinated Staffing Model The New York Public Library increased its online presence and website visits through its @nypl Twitter handle. NYPL ran Twitter campaigns, such… Continued

2010 NonProfit PR Awards: Crisis Management

November 3rd, 2010 by

Winner: Pentagon Force Protection Agency – Active Shooter at the Pentagon Managing media and public reaction and—most importantly—ensuring a feeling of safety for employees in the building was tantamount for the Pentagon Force Protection Agency (PFPA)… Continued

2010 NonProfit PR Awards: Social Responsibility Campaign

November 3rd, 2010 by

Winner: Tilson Communications – Do Something 101 To make an impact during the back-to-school season, Staples sought to demonstrate its commitment to education by helping many of the 13 million youths who return to school with… Continued