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Winner: Kent State University – Commemorating the 40th Anniversary of May 4, 1970, Shootings at Kent State University Kent State staff were charged to orchestrate the commemoration of the 40th anniversary of the campus shootings that… Continued

The majority of non-corporate public affairs departments use social media platforms, while less than half of corporate PA departments do, according to data exclusive to PR News.

Winner: Sprint with Stanton Communications Inc. and Samsung Telecommunications America with MWW Group Sprint and Samsung Make It Easy to Be Green While Spring Nextel and Samsung had long desired to launch a green mobile product,… Continued

Winner: Southwest Airlines Company – The Southwest Porch at Bryant Park   Southwest Airlines’ New York City debut with service out of LaGuardia called for something fresh and exciting. Going beyond traditional advertising and media… Continued

Winner: DePaul University – DePaul University’s Campaign to Restore Funding for the State of Illinois’ Monetary Award Program Facing a financial deficit, the Illinois General Assembly planned to cut funding to the state’s Monetary Award Program… Continued

Winner: General Electric Co. – Resetting Responsibilities GE sought to increase visibility of its citizenship efforts internally and externally with its fifth annual Citizenship report, which integrated more Web interactivity than ever before. Called Resetting Responsibilities,… Continued

Winner: Ketchum Bolstered by one of the biggest PR agency mergers in history, Ketchum achieved unprecedented, double-digit top-line growth in 2009, as well as record revenue growth in terms of percentage and actual dollars.   Ketchum’s… Continued

  Winner: Hormel Foods/Burson-Marsteller Hormel Foods Corporate Reputation Program Hormel Foods and PR agency Burson-Marsteller have worked successfuly to change Hormel’s external reputation as the company that makes Spam and canned chili. Burson-Marsteller and Hormel’s 2009… Continued

Winner: Xplor Riviera Maya – PR Launch Campaign for New Park Xplor How do you promote the launch of an eco-theme park in the middle of a worldwide financial crisis and immediately after a local sanitation… Continued

Winner: ITT Defense & Information Solutions – SystemsNews: Internal Communications for the Home Front and the Battlefield The bimonthly SystemsNews was developed to be an easy-to-read touchstone for ITT employees across the globe, giving employees information… Continued