CALENDAR

May 7-9: Second National Forum on Customer Based Marketing Strategies: Answering the Call to Action. Healthcare Strategy Institute. Washington, D.C. 847/869-8482

June 11-13: The Ninth National Conference of Physician Referral and Health Information Services. Physician Referral & Health Information Update. Atlanta; 404/377-6131.

June 12-13: International Business Communications: Overcoming Legal Quandaries in Advertising & Promoting. Washington, D.C. 508/481-6400 or via email: [email protected]

June 16-19: Disease Management Congress: Effective Disease Prevention & Health Promotion. National Managed Health Care Congress. New York City; 617/270-0600

June 16-17: Emerging Healthcare Technology: US & International Financing and Strategic Alliance Opportunities. Cambridge Health Resources. Boston; 617/630-1330 or via email: [email protected]

June 22-25: 1997 Annual Meeting of the Healthcare Convention & Exhibitors Association. Tampa, Fla. 404/252-3663

June 25-27: Strategic Marketing for Medicare and Medicaid Risk. Healthcare Strategies Institute. San Diego; 602/990-7839

June 30-July 1: 1997 Healthcare Financial Management Association's Annual National Institute. Orlando, Fla. 800/252-HFMA

September 10-13: Second Annual Educational Conference of Healthcare Strategy and Market Development. Desert Springs, Calif. 312/422-3738

October 19-21: Second Annual Conference on Technology and Healthcare Marketing. The Alliance for Healthcare Strategy And Marketing. Dallas. 312/704-9700