Stories by Scott Van Camp

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PR News Announces Winners of 2012 Nonprofit PR Awards

March 15th, 2012 by

Excellence in nonprofit communications was celebrated at a luncheon event at Washington, D.C.’s National Press Club on March 15.

PR Pros Lie? Say It Isn’t So

March 13th, 2012 by

A blog post by a writer at the U.K.’s Guardian has fueled an ethics debate over the weekend that has reached across the pond to America. The post, provocatively titled “Have you ever been lied to by a PR?” was actually in response to another post…

‘Kony’ Video Prompts 100 Million Views and Some Criticism

March 13th, 2012 by

While Invisible Children’s film exposed a brutal African warlord, it also put the organization and its business model under a microscope.

Int’l Women’s Day: Women Prevail in PR, but in Numbers Only

March 8th, 2012 by

In celebration of International Women’s Day, we take a look at PR and gender—and find that there may be a reverse gender gap.

Oreo Turns 100, But Celebration Is Anything But Creaky  

March 6th, 2012 by

While the media has gobbled up the Oreos milestone, it’s online where you’ll find the big public celebration.

Saints Bounty: Consequences Loom, but Not For PR

March 5th, 2012 by

Has the news that the New Orleans Saints had a “bounty” program—paying defensive players $1,500 for a “knockout” and $1,000 for a “cart-off” of offensive opponents—been a PR disaster for the NFL? Hardly. Currently the NFL is exp…

When Facing Today’s Media, Leaders Can’t Live on Hubris Alone

March 5th, 2012 by

Despite a regular stream of public gaffes, some leaders still resist formal media training. Here’s how to get them with the program.

Tiger Goes Off-Course at Press Conference

March 1st, 2012 by

A tense standoff with a Golfweek writer at a pre-tournament press conference shows Tiger Woods’ golf game isn’t the only thing that needs a bit of fine-tuning.

NASCAR Driver Keselowski: Twitter Hero or Bad Example?

February 29th, 2012 by

After an accident stopped the Daytona 500 for two hours, Brad Keselowski went where no race car driver has gone before—tweeting during the race.

PR News Launches Second Annual Salary Survey

February 29th, 2012 by

PR professionals have until March 12 to participate in PR News’ second annual salary and benefits survey.