Stories by PRNEWS

This Just In…

April 1st, 2002 by

Deloitte & Touche opens nominations for its Annual Deloitte & Touche Technology Fast 500 and Fast 50 programs. The Fast 500 ranks the fastest growing technology companies in North America, and the Fast 50 is… Continued

Web Browser: Design, Information Make for the – Almost – Perfect Press Site

April 1st, 2002 by

Reporters are looking for a few simple elements in any online newsroom to make their lives a little easier. In our straw poll of journalists for last week’s Media Relations issue, 100 percent of the… Continued

Strategy of the Week

March 25th, 2002 by

Most savvy PR pros understand the impact of speaking opportunities for company execs or top-level clients. “One of the advantages of speaking opportunities is they create multiple face-to-face relationships. People are just more inclined to… Continued

Questions a Savvy PR Pro Should Ask a Broadcast Vendor

March 25th, 2002 by

Planning an SMT or VNR for the near future? How can you be sure your vendor is right for your needs? We asked Gerri Kramer, VP and senior producer with DWJ Television, to give us… Continued

Measurement Expert Launches New Firm

March 25th, 2002 by

Katie Paine, PR NEWS columnist and Advisory Board member, has officially launched KDPaine & Partners, a new firm whose goal will be to make measurement advice and consulting broadly available to PR professionals who have… Continued

Technology in Context

March 25th, 2002 by

Wondering what – and how – to pitch wary technology reporters? Strategic Communications Group has done your homework for you. The Silver Spring, Md.-based firm recently released a white paper (“Technology in Context for Effective… Continued

This Just In: Journalists Love Email

March 25th, 2002 by

Just in case you haven’t heard it often enough, a new study reveals that journalists thrive on email. They believe the quality of their work has improved and their reporting is easier because of the… Continued

‘South the Mouth’ and Other Tales of Media Relations

March 25th, 2002 by

Garry South is not your typical PR executive. He is brash, profane and loves to trash his clients’ opponents in the media. “The Guinness Book of Poisonous Quotes” rests on his office bookshelf. And he… Continued

Home Depot Media Relations Goes from Orange to Gold

March 25th, 2002 by

In the wake of the Salt Lake Games, ask Americans what company they most associate with the Olympics and odds are you’ll hear Home Depot and its signature orange aprons mentioned more than a few… Continued

Media Insight: Focus Section

March 25th, 2002 by

Newsweek 251 West 57th Street New York, NY 10019 212/445-4000 http://www.newsweek.com Newsweek is a sophisticated source of news and information for about 19 million readers a week – not to mention a dream placement for… Continued