Stories by PRNEWS

2012 Digital PR Awards: Blog

October 1st, 2012 by

ESPN’s public-facing corporate blog, Front Row, tells ESPN’s stories from the inside out.

Author/Blogger Jeff Jarvis to Discuss ‘Reverse PR’ as Afternoon Keynoter at Social Media Measurement Conference in NYC

September 26th, 2012 by

Jarvis wil discuss how social media can reverse the role of PR and present the public to the brand on Oct. 2 at the Grand Hyatt in New York City.

Author/Blogger Jeff Jarvis to Discuss ‘Reverse PR’ as Afternoon Keynoter at Social Media Measurement Conference in NYC

September 26th, 2012 by

Jarvis wil discuss how social media can reverse the role of PR and present the public to the brand on Oct. 2 at the Grand Hyatt in New York City.

Quick Study: iPad Serves as Substitute For Other Media Devices; Millennials Prefer to Work On—Not Occupy—Wall Street

September 24th, 2012 by

â–¶ iPad Reshapes Content Consuming Habit: Consumers in the U.S. owning Apple’s iPad are using it to replace other media channels and electronic devices, new figures by Brainshark show. Of the 1,300 iPad owners polled,… Continued

Quick Study: iPad Serves as Substitute For Other Media Devices; Millennials Prefer to Work On—Not Occupy—Wall Street

September 24th, 2012 by

â–¶ iPad Reshapes Content Consuming Habit: Consumers in the U.S. owning Apple’s iPad are using it to replace other media channels and electronic devices, new figures by Brainshark show. Of the 1,300 iPad owners polled,… Continued

Seven Things You Will Learn in This Week’s Issue of PR News

September 24th, 2012 by

  1. A PR crisis struck Alaskan Airlines when airline staff dropped the ball with a disabled customer. (p. 1)   2. Close to 90% of U.S. Internet users will browse or research products online… Continued

Quick Study: Big Brands Trim Ad Budgets—More Room for PR $$?; Employees: Benefits Communications are Fringe at Best

September 17th, 2012 by

â–¶ Advertisers Trim Budgets—More Room for PR? Half of the biggest advertisers in the U.S. trimmed their budgets during the last quarter, including behemoths like Procter & Gamble, AT&T and Verizon. According to Kantar Media,… Continued

Seven Things You Will Learn in This Week’s Issue of PR News

September 17th, 2012 by

1. The Washington Nationals’ shutting down of pitcher Stephen Strasburg could have PR repercussions during the MLB postseason. (p. 1) 2. Millennials feel their lives are more fulfilled when they’re connected via social media. (p. 1)… Continued

2012 Platinum PR Awards: WOW! Award

September 15th, 2012 by

Co-Winners: Co-Winner: H&R Block – The ’Stache Act, a case study of the greatest  mustache campaign in history  The public relations business is full of creative, talented people, so we come to expect great campaigns. Every once… Continued

2012 Platinum PR Awards: Video Program 

September 15th, 2012 by

Winner: Resolute Consulting – Brookfield Zoo: Operation Rhino  Rather than send the Brookfield Zoo’s Board of Directors an annual report and presentation on the zoo’s initiatives for the year, the zoo tapped Resolute Consulting for a creative… Continued