Winner: Edelman/Unilever – Dove and Girl Scouts Rock the Mall: Dove presents Women Who Should Be Famous Talk about buffing up a successful PR campaign. Dove soap was looking to refresh the discussion about the… Continued
Stories by PRNEWS
2013 CSR Awards: Human Rights Communications
February 11th, 2013 by PRNEWSWinner: Cone Communications for Green Mountain Coffee – Green Mountain Coffee Fair Trade 2012 Campaign Building on the success of the fair trade campaign that it had executed for the Green Mountain Coffee in 2011,… Continued
2013 CSR Awards: Facebook Communications Campaign
February 11th, 2013 by PRNEWSWinner: Porter Novelli for Uncle Ben’s – Ben’s Beginners Cooking Contest In 2011 Uncle Ben’s and the Porter Novelli team, including Linda Martin, Martin Pearce, Eniko Bolivar, Sydney Siegmeth, Megan McCarthy, Andrews Cops and Connie… Continued
2013 CSR Awards: Diversity Communications
February 11th, 2013 by PRNEWSWinner: FedEx – FedEx Corporate Communications efforts in the area of Diversity Communications FedEx was looking to raise awareness among all of its audiences about FedEx programs, initiatives and outreach efforts focused on diversity. The… Continued
2013 CSR Awards A-List: Weber Shandwick
February 11th, 2013 by PRNEWSWeber Shandwick Weber Shandwick’s Social Impact team is a global offering that works with major corporations including Bank of America, Samsung, Nike, State Farm, QVC, BSR and more, to build strong communications platforms, and execute… Continued
2013 CSR Awards A-List: Waggener Edstrom Worldwide
February 11th, 2013 by PRNEWSWaggener Edstrom Worldwide Waggener Edstrom Worldwide uses earned, paid and owned mediums to help its clients achieve their CSR goals. WE is a partner to and champion of international leaders including Microsoft Corp., T-Mobile USA… Continued
2013 CSR Awards A-List: RF|Binder
February 11th, 2013 by PRNEWSRF|Binder RF|Binder’s CSR expertise runs the full spectrum—from human rights and sustainability to philanthropy and community relations. The agency understands that today’s CSR work far exceeds the grant-making and cause-marketing programs of yesteryear. Today, companies… Continued
2013 CSR Awards A-List: Havas PR
February 11th, 2013 by PRNEWSHavas PR With its parent company, Havas Worldwide, the first global communications group to go carbon-neutral more than six years ago, Havas PR puts social responsibility front and center. The agency’s One Young World program,… Continued
2013 CSR Awards A-List: Fleishman-Hillard
February 11th, 2013 by PRNEWSFleishman-Hillard In 2007, Fleishman-Hillard became one of the first major PR firms to formalize a CSR and sustainability practice. Today, this practice is one of the fastest-growing disciplines within the agency. It also earned the… Continued
2013 CSR Awards A-List: Edelman
February 11th, 2013 by PRNEWSEdelman For more than two decades, Edelman has been at the vanguard of helping leading brands and corporations create lasting connections between business and social issues, from StarKist’s dolphin-safe tuna and Dove’s Campaign for Real… Continued