Stories by PRNEWS

The World Federation of Advertisers (WFA) named Malcolm Earnshaw as president. Earnshaw is with Mars Inc., London, England. WFA is based in Brussels, Belgium. (WFA, 011-32-2-502-5740; Mars, 011-44-1- 664-410-000)

The Financial Communications section of the Public Relations Society of America (PRSA) issued a new report, “Communicating Corporate Restructurings.” The $25 report is based on a roundtable conducted last year with executives from ARCO Chemical… Continued

The board of directors of the Public Relations Society of America named Nancy Wiser to fill the unexpired term of director-at-large Donald Durocher, who died in March. Wiser is vice president for public relations services… Continued

Nearly 600 daily and weekly newspapers in the United States have an online edition, according to research conducted by Editor & Publisher (E&P). E&P tallied 368 U.S. daily and 214 weekly newspapers operating online sites,… Continued

Finding unclaimed or unregistered names for companies, products and services is getting harder, say marketing and communications executives at U.S. corporations. More than two-thirds of 400 executives responding to a poll by marketing agency Rivkin… Continued

Can you conduct successful sales transactions on the Internet? Internet users seem to think so. ActivMedia, an online research firm found that 30 percent of its commercial respondents reported financially successful Internet sites, with sales… Continued

The Attorney General of the State of Mississippi filed a motion May 20 to compel sworn testimony by John Scanlon, a New York PR consultant retained by tobacco company Brown & Williamson (B&W) to distribute… Continued

While PR programs have grown more complex and expensive, all too often agency searches are based on referrals alone or clients’ personal experience with certain individuals or firms. In the advertising industry, use of professional… Continued

Radio, a medium that is starting to get a second look from many PR professionals, has added a feature that may provide new PR opportunities. The capability, Radio Data System (RDS), allows FM radio stations… Continued

As computers, software and other information systems products have become more expensive and part of the foundation of most businesses, decision-making about product purchases and upgrades has migrated higher up in organizations. Now those responsible… Continued