Stories by PRNEWS

19961007 NEW OFFICES October 7, 1996 NEW OFFICES October 7, 1996 Mower: Green Grass in Albany Ad/PR agency Eric Mower and Associates, headquartered in Syracuse, N.Y., is adding to its presence in upstate New York… Continued

19961007 NETWORK ADDS EUROPEAN FIRMS October 7, 1996 NETWORK ADDS EUROPEAN FIRMS October 7, 1996 IPREX, a global network of independent PR firms, added two members in Europe. The new firms are: Ouverture Relations and… Continued

19961007 SPORTS MARKETING ALLIANCE October 7, 1996 SPORTS MARKETING ALLIANCE October 7, 1996 PR and sports marketing firm National Media Group Inc., New York, formed an alliance with Integrated Sports Marketing Inc., Southport, Conn. The… Continued

19961007 FIRM OPENS STATE AFFAIRS UNIT October 7, 1996 FIRM OPENS STATE AFFAIRS UNIT October 7, 1996 The Hawthorn Group P.C., a PR firm in Rosslyn, Va., created The Public Affairs Network, to gather and… Continued

19961007 CRISIS FIRMS ALLY October 7, 1996 CRISIS FIRMS ALLY October 7, 1996 Eleven U.S. public relations firms with expertise in crisis communications last month formed an alliance, The Crisis Coalition, to offer a broad… Continued

19961007 GAINING AWARENESS FOR FOOD LAUNCH October 7, 1996 GAINING AWARENESS FOR FOOD LAUNCH October 7, 1996 Tied around a Halloween launch, Fresh Express Farms and Fineman Associates created consumer and trade publicity and awareness… Continued

19961007 HOLIDAY ‘SPIRIT’ HELPS LAUNCH OF SNACK FOOD October 7, 1996 HOLIDAY ‘SPIRIT’ HELPS LAUNCH OF SNACK FOOD October 7, 1996 One approach to PR is to seize the moment and bank on it. Food… Continued

19961007 UPCOMING EVENTS: October 7, 1996 UPCOMING EVENTS: October 7, 1996 Oct. 8-11: National Investor Relations Institute, "Intro to Investor Relations," New York, 703/506-3570. Oct. 9: Congressional Quarterly, "Congress and the Legislative Process," Washington, D.C.,… Continued

19961007 MARKETING ASSOCIATION EXEC October 7, 1996 MARKETING ASSOCIATION EXEC October 7, 1996 The Direct Marketing Association (DMA), New York, hired H. Robert Wientzen as president and CEO. He was an advertising and direct marketing… Continued

19961007 TRADE, BUSINESS MEDIA MAY BE GETTING TOUGHER TO CRACK October 7, 1996 TRADE, BUSINESS MEDIA MAY BE GETTING TOUGHER TO CRACK October 7, 1996 Trade and business media at times have had a reputation… Continued