Stories by PRNEWS

Cyber PR Small Businesses Increase Net Reliance: Marcom to Follow? If a new study holds true, communications execs at small businesses best brush up on their online know-how and become more proficient at managing the… Continued

1120 Avenue of the Americas, 6th Floor New York, N.Y. 10036; Phone: 212/597-8001 Editor’s Note: Even though a large percentage of the content at http://www.nytimes.com mirrors what’s in the print version, the Web site also… Continued

It’s difficult keeping up with what’s happening in PR in the online universe. Here are some tips worth keeping on hand: 1) To find out what your competition is doing, visit Web sites and find… Continued

WASHINGTON, D.C.-A panel of three experts from the International Public Relations Exchange (IPREX) team tackled the importance of having a risk communication plan in place before a crisis hits, during a live broadcast taping here… Continued

The foundation of grassroots PR is campaigns that are indigenous and distinctly connected to the jurisdictions where they happen. But the Tennessee Oilers has decided to court two different cities, Nashville and Memphis, to make… Continued

Moves at the Top Richard S. Kline, former president of Shandwick USA, has been named executive VP of Fleishman-Hillard, the entity just acquired by Omnicom. (FH, 314/982-1700) Stephen Chaudet, VP for state and local government… Continued

As companies enter into more acquisitions and mergers and start new divisions, employee programs need to be created that are fresh and as diversified as the companies that head them. Gone are the days of… Continued

On the Radar Screen: E&P Takes on Printer Editor & Publisher decided last week to take the PR bull by the horns and issue a press release about a disagreement it had with the Richmond,… Continued

To be taken seriously as a valued PR counselor within the world of integrated marketing communications, you must first develop a marketing mindset. Without it, how can you possibly understand how a marketing manager thinks… Continued

It was a textbook worst-case scenario and a corporate nightmare. Last October, a third grade class in a small North Carolina town had counted the chocolate chips in an 18-ounce bag of Nabisco Biscuit Company’s… Continued