Stories by PRNEWS

Most analysts cultivate their own sources through individual contacts and won’t be swayed by an old-fashioned IR approach that focuses on placing positive stories in the mainstream press. The press and equity analysts have had… Continued

U S WEST is seeking experienced public relations professionals to fill multiple Media Relations positions at two high-growth U S WEST divisions in Denver, each with sales of more than $1 billion. In these positions,… Continued

Business Moves NetReflector, UK, hopes to make online market research easier through its InstantSurvey, an information collection engine that enables managers to design and conduct online surveys through Web browsers. Prices begin at $40. Market… Continued

PR professionals who are willing to roll the dice with startup clients seeking to establish a leading brand in the explosive Internet marketplace can reap exciting profits – financially and professionally. This philosophy made Melody… Continued

Health Care Facility Manipulates Home Page To Engage And Direct Users Inward Health care Web sites leave a lot to be desired. Users generally find a collection of digital soundbites that strike a less-than-flattering pose… Continued

Imagine exchanging insider information about your PR and marketing practices with your competitors – not your typical corporate benchmarking approach. But that’s what some forward-thinking communicators are doing in order to distinguish their services and… Continued

May 3-5: Healthcare Strategy Institute’s Third National Forum on Customer Based Marketing Strategies. Phoenix. 847/869-8482. May 11-12: Integrated Healthcare Report’s First Annual Symposium on Integrated Healthcare for the Next Generation of Medicare and the Coming… Continued

Parenting Program Reduces Preterm Births The Araz Group (TAG), a managed healthcare company in Bloomington, Minn., is achieving healthier pregnancies by promoting early intervention and stressing consistent prenatal care to expectant mothers. The results of… Continued

What happens when a small biotech company and a large pharmaceutical corporation hire one public relations agency to publicize their next "best-selling" product? Too many cooks in one kitchen? Not necessarily. With a trend toward… Continued

When a Surgeon General’s report shed light on the nation’s high level of physical inactivity, the Centers for Disease Control and Prevention used the findings as a national hook to reposition physical activity as fun… Continued