Washington Times This feature details how to pitch an op-ed editor at key media outlets. Information is culled from "Op-Ed Biz," and is printed with permission from Clifton Parker Public Relations, 415/459-4118. Circulation Weekday, 100,932;… Continued
Stories by PRNEWS
Media Insight
August 3rd, 1998 by PRNEWSHouston Chronicle 801 Texas Ave., Houston, TX 77002-2996 Section editors at the Houston Chronicle proves Texas charm still exists and that they are interested in improving the relationship between PR and journalism. The publication offers… Continued
President of New Trade Association Takes on Advocacy Role
August 3rd, 1998 by PRNEWSJohn D. "Jack" Bergen, recently anointed head of the newly formed Association of Public Relations Firms, assumes that role this month after stepping down as senior VP of corporate relations at CBS. So far, the… Continued
JobTracker
August 3rd, 1998 by PRNEWSCOMMUNICATIONS DEPARTMENT WITHIN DISCOVERY NETWORKS – BETHESDA. Position: Manager, Local Market Publicity Reports To: Patricia Kollappallil, Sr. Manager, Trade and Business Publicity; phone: 301/771-4795; fax: 301/986-4826. Responsible for coordinating publicity efforts for Discovery network launches,… Continued
Clarification
August 3rd, 1998 by PRNEWSA July 27, 1998, front-page headline about how Edelman PR was impacted by an accident in the heart of Manhattan was misleading. The headline insinuated that Edelman shut down its New York operations after the… Continued
Industry News
August 3rd, 1998 by PRNEWSUnknown Barney Hacker Makes Tryannosaurus-Sized Blunder Nina Stern Public Relations won’t want to hear the infamous, "I love you, you love me," song after its press release on Barney’s new audio and video Halloween products… Continued
A Smart Crisis Plan Is the Best Insurance You Can Buy For Continued Brand Protection
August 3rd, 1998 by PRNEWSYou’ve bet the ranch on building your company’s brand. And you’ve invested critical resources, with budgets enlisting all of the conventional wisdom to identify and establish a brand platform that rings true. Your products actually… Continued
Young & Rubicam IPO on Track; Lesson Is Delivering Analysts ‘No Surprises’
August 3rd, 1998 by PRNEWSYoung & Rubicam, the parent company of top PR agency Burson-Marsteller, is so far delivering what analysts expected of its Spring initial public offering. The company, whose closest contenders are Interpublic and Omnicom, is expected… Continued
Market Trends
July 27th, 1998 by PRNEWSOn the Home Front; Home Offices On the Rise; PR Sure to Be Part of Trend PR executives venturing out on their own likely will establish offices at home, according to a new survey. Watch… Continued