MSLGroup and parent Publicis Groupe reached a proposed settlement with plaintiffs valued at nearly $3 million in a gender discrimination suit.
Stories by PRNEWS
Social Media Measurement on a Shoestring: Pay-to-Play Trend to Lead to Better Native Analytics
October 12th, 2015 by PRNEWSWe asked several PR pros for tips on approaching social media measurement as well as how to measure competitors’ campaigns and apply lessons learned to your own work.
PETA, Breast Cancer, Rainforest Orgs Take Varying Roads to Social Growth
October 12th, 2015 by PRNEWSThe killing of Cecil the Lion propelled PETA to the top spot on Twitter and Instagram, with celebs’ reactions receiving the most traction.
Week in PR
October 12th, 2015 by PRNEWSTwitter removed the interim tag from co-founder/interim CEO Jack Dorsey’s title, a move greeted on Wall Street with a 7% rise in Twitter’s share price.
5 Ways Brands Can Establish Human Relationships With Audiences
October 12th, 2015 by BY JESSICA NIELSEN, Communications CONSULTANTDeveloping strong brand relationships with customers is critical in today’s 24-7 marketplace. While this is easier said than done, there are many ways to evaluate your brand.
What Good Internal Communications Looks Like at Wells Fargo & Co.
October 12th, 2015 by OSCAR SURISEach year, we survey thousands of team members to gauge their satisfaction with internal communications.
How Volkswagen and Turing Pharma Diverge on Crisis Management
October 12th, 2015 by Katie PaineToday, good management of a crisis means avoiding being named the “Most Hated Person in the World.”
Keep Your Boilerplates Fresh, Direct, Jargon-Free—If You’re Still Using Them
October 5th, 2015 by SARAH SEGAL, DIRECTOR, MEDIA RELATIONS, CORPORATE MARKETING, THE BLUESHIRT GROUPGoogle “boilerplate” and you will find it’s either a fictional robot or rolled steel for making boilers. Click three pages in and Urban Dictionary tells you the curious origin of the term we use to describe the company summary found at the bottom of nearly every press release
Volkswagen PR Exec Speaks: ‘Company Takes This Matter Very Seriously,’ Media Site Tab Added
October 5th, 2015 by PRNEWSShortly after the Volkswagen (VW) crisis erupted, we asked the carmaker’s communications team for an interview to explain its strategy.
Week in PR
October 5th, 2015 by PRNEWSPR Newswire on the Block: Britain’s UBM Plc confirmed last week it’s in “highly preliminary” talks to sell press release distribution service PR Newswire