The Institute for Public Relations releases “Guidelines for Formative and Evaluative Research in Public Affairs,” a set of cost-free guidelines for measuring the impact of your public affairs activities. The guidelines are based on a… Continued
Archive: September 2001
Change Champ
September 24th, 2001 by PRNEWSBest Practices in Corporate Communications publishes “Champions of Change,” a new 238-page report on how any communications department can manage and communicate change effectively through various business units. The report includes in-depth interviews with executives… Continued
The Magical Web
September 24th, 2001 by PRNEWSFollowing the terrorist attacks, citizens became one unified Web community, though enough online hearsay and hysteria kept communicators busy. BellSouth’s PR team hustled to squelch a rumor running rampant on a Yahoo message board that… Continued
People Moves
September 24th, 2001 by PRNEWSCorporate Moves AT&T Wireless names Adele Ambrose EVP of public and investor relations, a new role for the company. She was most recently AT&T’s VP of corporate media relations. Scripps Networks, which owns HGTV, Food… Continued
Bigger Isn’t Always Better for Beer Drinkers
September 24th, 2001 by PRNEWSIn early 2000, Upper Canada Brewing Company was in a slump. Founded in Toronto in 1984, the microbrewery had been a leader in Ontario’s craft brewing movement until its acquisition by regional brewer Sleemans in… Continued
Media Insight: DNR
September 24th, 2001 by PRNEWSFairchild Publications 7 West 34th St. New York, NY 10001 212/630-4833 http://www.dnrnews.com DNR, the B2B bible of the menswear business, is approaching its 110-year anniversary and looking rather dapper. The magazine went under the knife… Continued
Media Moves
September 24th, 2001 by PRNEWSNational News: The Wall Street Journal, WSJ Online and Barron’s temporarily move their editorial offices to 4300 North Route 1, South Brunswick, NJ 08852, due to the events of Sept. 11. Call 609/520-4000 … Brad… Continued
On the Record
September 24th, 2001 by PRNEWSKiplinger.com, the Web sibling to Kiplinger’s Personal Finance magazine, welcomes 35,000 to 40,000 visitors daily. PR NEWS caught up with Editor Mark Solheim to find out how the site is addressing consumers’ financial fears in… Continued
Teens Go Global
September 24th, 2001 by PRNEWSPrimedia isn’t satisfied with domestic dominance of the teen marketplace – the publishing giant is taking Seventeen global. The preeminent teen title will launch in Venezuela, Mexico, Indonesia, China, Russia and Colombia over the coming… Continued
After the Terror: The Healing Power of Public Relations
September 24th, 2001 by PRNEWSAs we continue to grapple with the attacks on America and their aftermath, the nation’s focus shifts to recovery. “Everyone talks about crisis communications, but the reality is what happens later — that’s really tough,”… Continued