Imagine having to educate journalists about Y2K and regularly facing questions about your company’s compliance status? That’s what Frank Mitchell, media relations manager, network services, for Ameritech Corp., Chicago, now deals with in his role… Continued
Archive: February 1999
Job Tracker
February 1st, 1999 by PRNEWSGlobal high-technology services company with southeastern headquarters seeks Manager, Media Relations. Responsible for planning, developing and administering strategic media programs designed to enhance and protect the corporation’s reputation and brand. Manages professional staff with high… Continued
Industry News
February 1st, 1999 by PRNEWSIndustry Honors Wes Pedersen, Public Affairs Council director of communications and PR, receives the first "Great Communicator Award" from decades-old Association Trends magazine. The award will be presented annually to an association executive chosen by… Continued
Good Benchmarking Requires Keen Understanding of Methods as Well as Data: Part 2 of 2
February 1st, 1999 by PRNEWSAs communicators increasingly use benchmarking to help determine strategies and cost structures, previous benchmarking efforts will help put today’s results in context. One key is to keep background notes and details about statistical methodologies so… Continued