Finding and creating shareable visual content for your brand is easier than you might think. Here are some tips on how to make it happen.
Archive:
6 Tips for Optimizing Your Social Media Content
August 11th, 2014 by Richard BrownellMany communicators optimize their brand’s website content for search, but it is just as important to optimize social media content for search.
Levi Strauss & Co. CCO Shares Thoughts on Blogging
August 1st, 2014 by Richard BrownellLevi Strauss CCO Kelly McGinnis spoke with PR News about the importance of blogging for the 161-year old clothing brand.
5 Tips for Effective PR Networking
July 31st, 2014 by Richard BrownellHere are some tips on how to network effectively to gain clients, establish media contacts and build brand awareness with the public.
Facebook Just As Relevant As Ever for PR
July 25th, 2014 by Richard BrownellLet this week’s stellar earnings report for Facebook remind you that the social media platform is still relevant, and you need to be engaged on it.
6 Ways to Make Brand Journalism Work for You
July 24th, 2014 by Richard BrownellThe best way to generate content that is useful and sharable is to practice brand journalism.
Capturing the Power of Pinterest
July 18th, 2014 by Richard BrownellSocial media is a visual medium. And Pinterest is fast becoming the go-to channel for visuals. Here’s why your brand should be involved.
5 C’s of an Effective Crisis Communications Team Member
July 17th, 2014 by Richard BrownellThe most effective crisis team is one that has been chosen in advance based on a collection of behaviors and expertise exhibited by members of your organization.
5 Tips for Introducing Ethics Into Company Culture
July 10th, 2014 by Richard BrownellCompanies can avoid ethical lapses in judgment by creating a listening culture that takes their audiences into account.
Bing Aims to Become Exclusive Twitter Search Engine
July 1st, 2014 by Richard BrownellMicrosoft’s Bing search engine is launching a group of features that will supposedly make searching for specific Twitter accounts, tweets and hashtags easier.