For PR professionals, especially those tasked with pitching story ideas to the media, the mantra to remember is “Keep It Short and Simple.”
“Mad Men” involved concepts that are outdated, but the series still holds crucial lessons for C-Suites and will help them evolve in this quickly-growing digital age.
Clarifying your communications will help your business stay on track, and it will help your customers to connect with your business to a greater degree.
influencer marketing is viewed as an essential component to any successful marketing plan. Brands and businesses of all sizes can get in on the action.
Cultivating strong client relationships should happen on a daily basis, but sometimes it helps to take a formal temperature check on how things are going and where you can improve.