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7 Tips to Create Repinnable Images for Pinterest

December 23rd, 2015 by

The brands that stand out on Pinterest are those that are dedicated to high-quality, professional photography that are created with Pinterest in mind.

Introduction to Nation Branding and Crisis Communications

December 22nd, 2015 by

Much like a corporation building up its brand, countries need to position themselves in a particular niche and then build a global PR campaign to communicate that branding.

5 PR Trends to Look for in 2016, So Sayeth the Queen

December 22nd, 2015 by

Katie Paine, Ronn Torossian and others look at PR trends for 2016.

How to Keep the PR-Media Relationship Fresh

December 21st, 2015 by

In PR, your media contacts and their news beats are your lifeline. Being up to date with those is what gets you and your client the outreach and placements you strive for and helps maintain the PR-media relationship.

Steve Harvey’s Miss Universe Blunder a Lesson for PR Pros

December 21st, 2015 by

Mistakes were made. More mistakes were made.

6 Gifts PR Pros Should Give to Themselves as the Year Winds Down

December 21st, 2015 by

Make the most of those six magical, mystical days. Allot a half-day for each, taking advantage of at least one before the calendar flips.

Instagram Topped Facebook in U.S. Brands’ Social Actions in 2015

December 21st, 2015 by

A few years back it was unthinkable that Instagram would overtake Facebook in terms of U.S. brands’ social actions.

Chipotle & Theranos Differ on Crisis Management, Results Similar Though

December 21st, 2015 by

If there’s one lesson from recent crises it may be that the very moment you are considered a “Wall Street darling” is when you should be preparing and rehearsing your crisis communications plan. For very

Infographic: The True Life of a PR Professional

December 18th, 2015 by

Please take a look below at this light-hearted infographic by Upraise PR that takes a moment to have some fun with the world of public relations. Enjoy!

PR Writing Bugbears to Grapple With in 2016

December 18th, 2015 by

Little things can make a big difference when it comes to a smooth reading experience.