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To help companies tracking coverage in online publications, The Delahaye Group Inc. launched July 28 its Cyber Clipper service. Professionals at Delahaye log onto the Web sites of daily publications and various online trade publications… Continued

Financial World Magazine and Financialworld.com 1328 Broadway, 3rd Floor; New York, NY 10001; 212/594-5030 Note: Financial World is a monthly investment magazine (circulation 450,000) geared towards personal investors and multimillion-dollar companies. It takes its most… Continued

CHICAGO – When the trend toward downsizing began to surface in the 1980s, human resources and communication professionals were quick to make sure that corporate messages were put together for the victims and that as… Continued

Public Relations: The Art or Science of Controlling the Uncontrollable By Katharine Delahaye Paine CEO and founder, The Delahaye Group, Inc. http://www.delahaye.com Sooner or later it’s bound to happen. You walk into your office one… Continued

New Hires Bionutrics Inc., Phoenix, appointed Sandra Gotham Meehan senior VP, corporate communications; was managing partner of Gotham Meehan Partners, New York. Carlson Wagonlet Travel, Minneapolis, appointed Patrice Vick director communications and PR; was assistant… Continued

To make doing drugs "uncool" for teens, healthcare marketers have to do more than preach it, by backing up anti-drug messages with useful incentive-based strategy that this trendy target can relate to and immediately benefit… Continued

Important Niche Market Found in Family Caregivers Marketers of consumer healthcare products would be smart to target the more than 25 million family caregivers in this country, according to a recent survey by the National… Continued

When the Centers for Disease Control and Prevention (CDC) recently released its Morbidity and Mortality Weekly Report (MMWR) citing that an HIV-positive man may have infected his female sexual partner through open-mouthed kissing, CDC communicators… Continued

Capturing the attention of a difficult-to-reach target like physicians requires not only imaginative campaign ideas but marketing strategy that immediately answers the doctors’ question "What Do I get for my limited time?" Managed care, with… Continued

August 11-13: Winning Strategies for Corporate Communications in Healthcare Organizations; International Quality & Productivity Center. San Francisco, Calif. 800/882-8684. August 15-19: American Psychological Association annual convention. APA. Chicago. 202/336-6008. August 25-26: Symposium on Integrated Healthcare;… Continued